This year is shaping up to be an exciting one from a cars-and-watches perspective. Earlier this month we announced the new relationship between Girard-Perregaux and Aston Martin, and before that TAG Heuer announced its partnership with Porsche — both with racing team involvements. Now, independent watch brand Richard Mille has announced a multi-year agreement with…
Earlier this year at the SIHH, Jaeger-LeCoultre unveiled a wonderful new collection inspired by its past: Polaris. The complete Polaris collection, inspired by the Memovox watches, included an interesting array of watches, including a chronograph and the Polaris Memovox alarm dive watch. Now, the brand expands the line with the exciting Jaeger-LeCoultire Polaris Geographic WT…
Both the Couture Show and CoutureTime show in Las Vegas are in full swing now, and we are seeing some fun and exciting timepieces. One brand that we are especially excited about this year is Chronoswiss. A brand we have known almost from its inception in 1983 by Gerd R. Lang, whose dream was to…
This is definitely the year of versatility and choice in the watch industry, with many brands unveiling interchangeable straps with simple-change systems. Interestingly enough, Panerai is one such brand. For its all-new Panerai Luminor Due Collection, the brand releases a quick change system. The new Luminor Due watches are created in 38mm, 42mm, or 45mm…
“Last week at a gala event at the Cartier mansion in New York, the luxury brand announced its role as exclusive jewelry partner for Ocean’s 8. The Warner Bros. Pictures presents, in association with Village Roadshow Pictures, a Rahway Road production, “Ocean’s 8,” stars Rihanna, Sandra Bullock, Cate Blanchett, Anne Hathaway, and others, and is the newest edition to…
Earlier this year at Baselworld 2018, Swiss watch brand Carl F. Bucherer made a powerful statement about the brand’s watchmaking prowess when it unveiled the unique Manero Tourbillon DoublePeripheral watch with two patients (one still pending) and a superb design that allows for optimum viewing to the large-sized tourbillon. Powered by the in-house-made CFB T3000 unique…
Recently, Forbes posted its 2018 World’s Billionaires list, wherein it named record 2,208 billionaires from around the globe. Interestingly enough, but not too surprisingly, there were some luxury goods owners from the watch industry on that list, including the CEO of two big watch groups, and a few others. Topping the watch brand and luxury…
Memorial Day weekend is upon us, and — without being a Debbie Downer — I want to embrace my patriotism and I just want to remind everyone that this is a time to celebrate our fallen heroes — those who fought for our country and our freedom and died doing so. It was in 1868…
This article first appeared earlier in the week on our sister blog, Watch Seduction. “Everyone seems to have something to say about the Royal Wedding of HRH Prince Harry, Duke of Sussex, to American actress Meghan Markle, who now becomes Her Royal Highness, The Duchess of Sussex. From the gown she wore to the car they drove…
Over the many years that I have known Piaget and its marketing directives, I have witnessed the brand form lasting relationships with a host of celebrities and stars. In fact, I have even met many of those celebrities during the brand’s heyday involvement in celebrity polo tournaments. Now, Piaget announces an all-new marketing campaign for…
Just last week on my Perfect Timing column on Forbes.com, I wrote about the Urwerk watch worn by Robert Downey Jr. in the Spider-Man Homecoming 2017 movie — the Urwerk UR-110 RG — selling for $150,000. The thing I have been thinking about is this: was that $150,000 really enough? Truth be told, a brand new…
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