On May 24th, in New York City, at the Breitling boutique, Breitling and astronaut Scott Carpenter celebrated the 50th anniversary of his first lift off into space. Scott Carpenter, pioneer of modern exploration, has the unique distinction of being the first human ever to penetrate both inner and outer space, thereby acquiring the dual title…
NEWS
This week we offer a quick look at watch complications from a beginner’s viewpoint. For the past few months we have gotten a lot of questions about watch complications and how to just get the basics down. So here, we offer watch education for a true novice. This week: What is a chronograph? What is…
Video: Omega Rolls Out Start Me Up TV Commercial for London Olympics
We dont often cover TV commercials here at atimelyperspective, but this one is well worth a viewing. It is the first OMEGA LONDON 2012 TV commercial, featuring the world-famous Rolling Stones soundtrack “Start me Up,” along with some amazing athletes and their determination. The television commercial, produced in 15-, 30- and 60-second versions, features Chinese…
Around the World: Breitling Unveils 50th Anniversary Navitimer Cosmonaute Limited Edition Watch
In New York City last week, Breitling celebrated the 50th anniversary of Scott Carpenter’s three-orbit space flight aboard the Aurora 7 capsule (see yesterday’s “A Moment in Time” with Scott Carpenter). To celebrate, the brand also brought in esteemed astronaut Mark Kelly and Russian cosmonaut Sergey Volkov. Sergey is the only second-generation cosmonaut in the…
Video: Audemars Piguet’s Brand Ambassador, Novak Djokovic Breaks the Rules
In a few short days, a full video of the one below will be released. But here we introduce a sneak peek of Audemars Piguet’s brand ambassador, Novak Djokovic in a special moment on video. Recently Audemars Piguet unveiled one of the most creative ad campaigns in haute horlogerie – “To break the rules, you…
Time Capsules, Commentary: Memorial Day — Perrelet Honors America
It was in 1868 that Memorial Day was officially proclaimed. Originally, the day was called Decoration Day, and was developed as a day of remembrance in America for those who have died in our nation’s service. It is a day where the American flag runs high – on flagpoles, in cemeteries, in the homes of…
Breaking News: Introducing the All-New Jaeger-LeCoultre Women’s Rendez-Vous
Tj With this new series, Jaeger-LeCoultre brings its centuries of expertise in women’s watches full circle. This brand has long been creating significant watches for women– forging ahead in innovation, design and technology at every turn. The sensual round case of the Rendez-Vous watch takes its inspiration from the Art Deco era, and captures a…
Time Capsules: Product –Omega Unveils Newest Olympic Watches for London Summer Olympics
In honor of the London 2012 Summer Olympic Games, which begin on July 27, 2012, Omega has added three “London 2012” Limited Edition timepieces to its Olympic Timeless Collection. The Omega Seamaster 1948 Co-Axial “London 2012” Limited Edition watch mimes the very first Seamaster that was unveiled in 1948 – the same year of the…
Around the World: Omega Set to Time the London Olympics
Standing on the field of the Olympic Stadium. photo credit: R.Naas A couple of weeks ago we got an amazing behind-the-scenes tour of the new London Olympic Stadium and Park where, in just 35 days a host of amazing events in the London Summer Olympic Games will begin. This was a rare and exclusive opportunity…
Time Capsules: Product—Happy Beach from Chopard – perfect for summer
With so many great beach things to do this sunny season — it may be time to don this really cool Chopard Happy Beach Chrono watch from the Happy Sport Collection. It is just a fun, easy-to-wear watch. With its 42mm case in 18 -karat rose gold, the Happy Beach Chrono features a painted dial representing a strip…
Time Capsules: Product – Franc Villa 5 Minute Repeater – Years of Pleasure
Franc Villa creates innovative timepieces utilizing high-tech materials and forward-thinking technology. All of this comes together beautifully in this FVa35 SuperSonico 5 Minutes Repeater, Superligero Concept watch. All timepieces in the SuperLigero Concept collection are built using Lightnium, an aluminium-lithium based alloy from the aeronautical engineering field. This alloy is incredibly light weight yet offers…
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