(Portions of this article by Roberta Naas first appeared on Forbes.) Perhaps so than ever before, today’s watch brands are environmentally conscious and have been leading the way towards preservation of Earth’s resources for a couple of decades now. Some have even pulled out all the stops in recent years to create timepieces with…
If you purple, Zenith has the watch for you. The Swiss watch brand is calling it violet — the ultimate end of the color spectrum (think Roy G. Biv). After violet, the next highest frequency of light is the invisible ultraviolet light. By taking this extreme color and pairing it with Zenith’s highest frequency…
On its recently revamped website, in the “tomorrow” section, Swiss independent watch brand Louis Moinet writes: “A meteorite unique in the world has just landed in the Ateliers Louis Moinet, than 150 years after its discovery. This extraterrestrial material will be the heroine of a one-of-a-kind creation telling a truly extraordinary story.” The thing is, if…
Recently, I was going through my watch drawers — reflecting on some of the fun and serious watches I have owned over the years. It’s hard to believe the timepieces in my early collection. Some are worth drooling over and others will raise eyebrows. However, I have three that made me smile: Tutima Limited Edition…
Easily one of the top Swiss watch brands when it comes to artistic talent, Jaquet Droz is long known for its automatons and its hand-painted and hand-crafted dials. This brand regularly brings its dials to life with scenes that either move or are so elegantly carved or painted that they have multiple dimensions. Now, the…
Move over men, this one is for the women. However, if you’re interested in what the world’s oldest continually operating watch brand, Vacheron Constantin, is doing these days with its “One of Not Many” campaign, read on. Today, the brand announced that it has brought its first woman into the fold of its unusual marketing…
If you lo at the big names coming together this Sunday in Florida for a Coronavirus Relief golf game, you have Phil Mickelson and Tom Brady against Tiger Woods and Peyton Manning. In other words, Rolex and IWC against Rolex and – well, since Manning isn’t a brand ambassador for a watch company — Manning.…
Don’t procrastinate. Father’s Day is not really that far off and German watch brand Tutima has the perfect gift for dad: the all-new M2 Coast Chronograph with a unique personality. Maybe almost as unique as dad. There are two versions of the robust Tutima M2 Coast Chronograph being offered with the brand’s chronograph automatic caliber…
When you are familiar with Swiss luxury watch brand Parmigiani Fleurier, you may think you have seen it all from them. However, you have not. Today the brand unveiled its first tourbillon in the Toric . Let me start off by saying, there is a superb sophistication to this piece. “ everything that Parmigiani Fleurier…
Today we take a close-up lo at a brand we haven’t covered before on our site: Torgoen. The company, founded 10 years ago, offers aviation-inspired watches that are functional and are a great value proposition. When E. Gluck Corporation bought the brand last year, it examined the collection and its audience of adventure-seeking individuals and…
Seiko — the Japanese brand that makes top-notch affordable watches — unveils its newest theme for it bed Prospex Street Series of watches: Urban Safari. While the Japanese home brand releases four new watches, the USA is picking up the two solar-powered Chronograph Calendar watches. The new series takes its design inspiration from the brand’s…
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