Today, IWC Schaffhausen released a four-minute video starring the legendary quarterback Tom Brady. Brady, who became an IWC brand ambassador last year, plays himself in the movie– which is designed to showcase his passion and determination. The movie, Born of a Dream: A boy from San Mateo, depicts Brady from his childhood in San Mateo,…
It’s taking the world by storm: the #icebucketchallenge to raise money for ALS. Earlier today, I took the challenge – pouring a bucket of ice water over my head. The concept is to raise money and social awareness of ALS (Lou Gehrig’s disease). I did not do it to get out of donating the $100.…
By Gordon Henderson The truth of a watch brand is in the story behind the development philosophy of the creator. The beauty of a watch is in the craftsmanship and vision that is behind it. For over a century Audemars Piguet has been behind some of the world’s most sought-after timepieces and today we explore…
Wow. In Kentucky it has been a long weekend wrought with rain, rivers of water on the course and humidity. But it was also a great game of golf. So, after weather delays, balls gone astray into water hazards, bunkers and the crowd, and nail-biting neck-in-neck finishes, the winner is Rory McIlroy. The 23 year old Irish lad has definitively…
No doubt since Monday night, you have been seeing pictures all over the Internet of the new Rolex DeepSea Challenge. In fact, we were at the unveiling event in New York and tweeted and posted about the watch, which we will talk more about in this post. First, we want to bring you behind the…
By Ryan Walsh New Yorkers and the rest of he world are all too familiar with Lady Liberty. The great statue celebrated its 125th birthday in 2012, and Swiss watch brand Romain Jerome celebrated, too, by creating the Liberty-DNA timepiece made to resemble iconic features of Lady Liberty. Today, the brand issues an all black…
By Isaac Wingold Over the past ten years or so, we’ve seen a surge in the popularity of newer haute horology brands on the market, producing various interesting complicated pieces. With watchmakers at brands such as Urwerk, F.P. Journe, and MB&F creating such complicated masterpieces, we often forget the fact every watchmaker has to learn…
The formal announcement came in the morning a couple of days ago: international brand development company, Kering, has acquired the innovative luxury watch brand, Ulysse Nardin. But if you were part of the watch industry and had paid keen attention over the past six months to a year, the writing was on the wall. All…
By Gordon Henderson In the world of horology and watch sizes, there is big and then there is the pilot watch. Typically pilot watches are built with a large face — meant to be easily legible at a glance while flying — and a large crown, meant to be accessible while wearing pilot gloves unfit…
By Gordon Henderson Breguet is a juggernaut when it comes to innovations in the advancement of horology. Founded by Abraham-Louis Breguet in 1775, it is one of the oldest watch making brands in the world. ATimelyPerspective had the great pleasure of touring the brand’s Manufacture and its renowned tourbillon room. You can read about that…
By Alex Lam If you were to hit the trails in Peru – which I did — what watch would you take with you? Perhaps this is a somewhat inane question, but it was one that I contemplated before my trip to hike the Inca Trail. The wristwatch, first and foremost, was developed as a…
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