NEWS
William Wood Valiant Blue Watch

It’s not surprising these days to hear that certain watch brands are turning to recycled materials such as plastic and PET bottles for watch straps. However, when a watch brand says it is using upcycled fire hoses — you pay attention — especially if you have a first-responder in your family. In fact, British watch…

Beginner’s Guide: What Is A Chronograph?

Parmigiani Fleurier Tondagraph

This week we offer a quick look at watch complications from a beginner’s viewpoint. For the past few months we have gotten  a lot of questions about watch complications and how to just get the basics down. So here, we offer watch education for a true novice. This week: What is a chronograph? What is…

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Video: IWC Unveils Tom Brady Film, ‘Born Of A Dream,’ Watch It Here

Tom Brady, IWC

Today, IWC Schaffhausen released a four-minute video starring the legendary quarterback Tom Brady. Brady, who became an IWC brand ambassador last year, plays himself in the movie– which is designed to showcase his passion and determination. The movie, Born of a Dream: A boy from San Mateo,  depicts Brady from his  childhood in San Mateo,…

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What All The Hype Is About: Tudor Black Bay Fifty-Eight, Navy Blue

Tudor Black Bay Fifty-Eight, Navy Blue

Just last week, Tudor — sister brand to Rolex — unveiled its new Navy Blue Black Bay Fifty-Eight watch. Collectors were clamoring. There were good comments, bad comments, change-of-mind comments and more. The thing is, when you take a brand that has become a collectors’ delight — and you add Tudor blue to the flagship…

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The Millennium Watch Book: Pre-Order This Encyclopedia Of The First 20 Years Of This Century

The Millennium Watch Book

Not too long ago, I was asked to contribute a chapter and some profiles for a huge undertaking: The Millennium Watch Book. This is not the first time I have written chapters for group-author books, but this one was truly exciting because rather than being about a single brand, it was about the entire industry…

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Meet The TAG Heuer Connected Summer Watches

TAG Heuer Connected Summer watch

  A pioneer in the Connected watch space, TAG Heuer has been building smart  watches for years now, and even just introduced its third-generation Connected watch in March. Now, it releases bold and fun summer styles of the Connected Watch with interchangeable straps. The summer watches come on the heels of the third-generation TAG Heuer Connected…

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Jaeger-LeCoultre Master Grande Tradition Grande Complication: Why It Matters

Jaeger-LeCOultre Master Grande Tradition Grande Complication

Retailing for just about $385,000, or for approximately $475,000 depending on the model, the recently unveiled Jaeger-LeCoultre Master Grand Tradition Grande Complication has captured hearts and souls around the world. And rightfully so. This is one important watch from a brand that knows all about important creations. Jaeger-LeCoultre is a master at complications and has…

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Three Great New Watches That Are Quality/Value Propositions

Eberhard Aquadate Chrono

While collecting the high-end luxury watches is all well and good, sometimes people just want a really wearable, affordable watch. Thankfully there are a host of brands that fit the bill. Here we take a look at three watches that are great quality/value propositions. Eberhard & Co. Aquadate Chrono Swiss watch brand Eberhard & Co.…

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Why The Jacob & Co. Twin Turbo Furious Bugatti 300+ Costs $580,000

Jacob & Co. Twin Turbo Furious Bugatti 300+

  Recently, Jacob & Co. announced its newest watch in the just-over one-year-long relationship with Bugatti:  the Twin Turbo Furious Bugatti 300+. It retails for  $580,000 and honors the Bugatti Chiron Super Sport 300+ — the car that broke the 300 mile-per hour barrier. Le Mans winner and the official test driver of the new…

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A New Steel Calatrava And A New $600 Million Patek Philippe Manufacture

Patek Philippe steel Calatrava

  The new Patek Philippe Manufacture was built over the course of five years to the total tune of CHF … [+] PATEK PHILIPPE It was just about 10 days ago  in Plan-les-Ouates (outskirts of Geneva), Switzerland, that Patek Philippe officially announced the opening of its new 10-floor manufacturing facility. It also announced the launch of…

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