IWC Schaffhausen just announced its groundbreaking partnership with Apple Original Films for the upcoming Formula One™ racing feature. This high-octane film is set to bring the thrilling world of Formula…
I remember the year was 1998 and I was in Portugal with IWC as the brand unveiled its first Portugieser Chronograph. It was a real departure for the collection — now with a chronograph complication. At the time, some colleagues were skeptic about adding a chronograph to an iconic time-only . But I saw it…
A Closer Look At Breitling’s US Navy Academy Avenger Watches
(This article by Roberta Naas first appeared on Forbes.com.) Last week at the Lone Star Flight Museum in Houston, Breitling unveiled three new timepieces that celebrate United States naval aviation…
A Closer Look At The $750,000+ Breguet Classique Double Tourbillon Quai de l’Horloge
(This article by Roberta Naas first appeared on Forbes.com.) Swiss watch brand Breguet has a long and storied past in the world of haute horlogerie. After all, founding father Abraham-Louis…
Meet The Electric Blue Frederique Constant Classics Runabout, With RHS
The Classics Runabout collection by Frederique Constant has been a tribute to the idea of embracing the spirit of natural, relaxed, and elegant chic since its launch in 2013. The…
Closer Look: Jacob & Co. Bugatti Tourbillon Watch That Honors Bugatti Tourbillon Car
(Portions of this article by Roberta Naas first appeared on Forbes.com.) In a trailblazing move, Jacob & Co. and Bugatti – long-term partners for multiple highly complicated watch launches over…
A Closer Look At The Patented $96,300 Panerai Submersible Elux LAB-ID Watch
(This article by Roberta Naas first appeared on Forbes.com.) This past weekend, Panerai unveiled an all-new timepiece – one that represents a world’s first in terms of materials and one…
F1 Racer Pierre Gasly, H. Moser Brand Ambassador, Talks Time, Watches
(This article by Roberta Naas first appeared on Forbes.com.) In the opening races of Formula 1 this year, several teams were, perhaps, considered underdogs. Among them: Alpine, rebranded in 2021…
Meet Armin Strom’s One Week Manufacture Edition Anthracite Dial Watch
Independent Swiss brand Armin Strom proudly presents the One Week Manufacture Edition. This limited series of 100 pieces celebrates the company’s rich legacy and innovative spirit. The new model, housed…
Introducing The Oris Divers Sixty-Five Date 40MM
This summer, Oris invites you to immerse yourself in the tranquility of nature with the newest addition to their Divers Sixty-Five series—the captivating Divers Sixty-Five Date 40mm. This timepiece, adorned…
Ryan Reynolds And Bulova TV Commercial Brings Humor, Innovation
(This article by Roberta Naas first appeared on Forbes.com.) In a major announcement that bridges heritage and innovation, Bulova has proudly reintroduced the legendary Super Seville design. This revival brings…
Industry Veteran, Seymour Holtzman, Dies
Seymour Holtzman, a long-standing industry veteran in the watch, jewelry and retail world passed away on May 28, 2024, at the age of 88. Holtzman, owner of C.D. Peacock in…
Meet Frederique Constant’s 25th Anniversary Highlife Chronograph Automatic USA Exclusive
Frederique Constant, a name synonymous with luxury and value-oriented pricing, celebrates the 25th anniversary of its showcase Highlife collection in style. Marking the milestone of one of the brand’s most…





![34_5345BR1S5XU_lifestyle-15574[1] Breguet Classique Double Tourbillon Quai de'l'Horloge](https://www.atimelyperspective.com/wp-content/uploads/34_5345BR1S5XU_lifestyle-155741-990x660.jpg)







