Breaking News: Introducing the All-New Jaeger-LeCoultre Women’s Rendez-Vous

Today, Atimelyperspective brings the first look at Jaeger-LeCoultre's all-new women's watch collection: Rendez-Vous. Sexy, alluring and classically elegant are the words that best describe the all new  Rendez-Vous line. Like its name,  Rendez-Vous timepieces evoke a spirit of mystery, romance, femininity and allure.  That may well be why Jaeger-LeCoultre has turned to stunning model, actress and brand ambassador Diane Kruger to help unveil the new collection of seductively round watches. Kruger conducts every moment of her life with self-assured determination, perpetually reinventing herself while losing nothing of her natural finesse and elegance.  A major phenomenon at this year's Cannes Film Festival, Kruger was recently in New York City for the introduction of the line.

With this new series, Jaeger-LeCoultre brings its centuries of expertise in women’s watches full circle. This brand has long been creating significant watches for women-- forging ahead in innovation, design and technology at every turn.

The sensual round case of the Rendez-Vous watch takes its inspiration from the Art Deco era, and captures a vintage appeal in a thoroughly modern and sleekly seductive new interpretation. The Rendez-Vous Night/Day watch offers a stunning rendition of night moon and stars or daytime sun in the aperture at 6:00. There are several versions of the Rendez Vous, each enhanced with 60 Top Wesselton VVSI diamond brilliants set in a grain setting on each Rendez Vous bezel.  

The 29mm version is powered by a 214-part mechanical movement. Each and every part inside this case works perfectly together to keep time for 42hours before needing to be rewound.  The 34mm version offers 43 hours of power reserve.

There is also a Rendez Vous Date watch that is only available in a 34mm steel case that houses a quartz movement for those who prefer it.  Each Rendez-Vous is crafted in either steel or 18-karat pink gold with a bracelet or alligator strap. Every version goes so gracefully from business to evening or from boardroom to ballroom.  Additionally, haute joaillerie and haute horlogerie versions being unveiled soon. Timelessly elegant, Rendez-Vous is hand crafted and finished with vigilance and eye to detail that is as discerning as the woman who wears it. 

Atimelyperspective has many more aspects of the unveiling of this collection and the brand’s history with women’s watches to share. Stay Tuned.

Time Capsules: Product –Omega Unveils Newest Olympic Watches for London Summer Olympics

In honor of the London 2012 Summer Olympic Games, which begin on July 27, 2012, Omega has added three “London 2012” Limited Edition timepieces to its Olympic Timeless Collection.  The Omega Seamaster 1948 Co-Axial “London 2012” Limited Edition watch mimes the very first Seamaster that was unveiled in 1948 – the same year of the last London Olympics, where Omega was the official timer then, too.  The limited edition is a39mm watch with an 18-karat gold medallion of the London 2012 Olympic Games logo embossed on the case back. The strikingly classical looking watch features a silver opaline dial with a small seconds subdial at 6:00. It is water resistant to 400 feet.

The other two tribute models are Seamaster Aqua Terra 44mm Chronographs. One features a bicolor case crafted in 18-karat rose gold and stainless steel with a stunning blue dial and gold makers, and an integrated dark blue leather strap. The second version is created in stainless steel with a steel bracelet, blue dial and steel markers. . These Olympic watches are stamped with the “London 2012” Olympic emblem on the case back. 

All of the Omega Olympic watches are available in Omega boutiques worldwide –but the best place to purchase this is actually at the new Omega Boutique that has been built in the all-new Westfield Mall on site at the London Olympic Games Park. This Boutique features an amazing exhibit of the brand’s rich history of timing the Olympic Games, including some of the first stopwatches and cameras in the nearly 100-year-long adventure. The exhibit, and all of the great Olympic paraphernalia on display in addition to the timing materials, is truly interesting and insightful – and not to be missed.

Around the World: Omega Set to Time the London Olympics

Standing on the field of the Olympic Stadium. photo credit: R.Naas A couple of weeks ago we got an amazing behind-the-scenes tour of the new London Olympic Stadium and Park where, in just 35 days a host of amazing events in the London Summer Olympic Games will begin.  This was a rare and exclusive opportunity to view what few others in the world get to see: how the most important games are timed.

The timing, done by Omega –as the Official Timer and a key sponsor, is truly a feat to behold. Of course, Omega isn’t new to timing the Olympics; this year marks the 25^th time the brand is serving as the Official Timekeeper, a role it first started in back with the Los Angeles Games in 1932. Still, the brand continually works with athletes and with the official Olympic Committees to regularly improve timing capabilities to Inside the control tower of the Olympic Stadium. (R.Naas photo)ensure precision and undeniable accuracy.

For Omega, the Olympic Games are not just about timing, they are about technology. No longer are a bunch of men standing at the race’s end clicking a stop watch. Now, cameras take thousands of pictures from the beginning to the end of one single race. Technology that the brand has developed allows timing to 1/10,000^th of a second – especially since in some instances, that close of a margin may be needed.

In fact, in track, where a runner’s win is calculated the moment his collar bone is detected crossing the line, many racers can have the same actual time – but only one is the winner, second- and third-placer. This is where those tiny fractions of a second, along with immediate digital photography, come into play.  

The enormous amount of data handling that Omega tracks and delivers daily during the games is incredibly. In fact, the brand brings 450 on-site professionals (and trains another 800 Inside the Velodrome. (R.Naas photo)assistants) to the Games, along with 420 tons of equipment (including nearly 400 different scoreboards) and miles of cable and fiber optics.  It is all a precise science that delivers immediate information from the fields (or aquatic pools, velodrome or other arenas) to the tower -- where the winning call is made -- and then to the On Venue Room where that information is disseminated to the press and public within 3 seconds of the races end.

Each and every year, new developments are unveiled by Omega, which works closely New starting blocks for Omega timing. with athletes to determine their needs and concerns. This year, the brand unveils a new starting block timing system for field, a new touch-pad system for swimmers, and an amazing new Quantum Timing system for swimming and bicycle racing in the Velodrome – promising even more exacting timing of the world’s finest Games. (Stay tuned for more info on the GAMES and Omega’s role in the coming days)

Time Capsules: Product—Happy Beach from Chopard – perfect for summer

With so many great beach things to do this sunny season — it may be time to don this really cool Chopard Happy Beach Chrono watch from the Happy Sport Collection.  It is just a fun, easy-to-wear watch.

 With its 42mm case in 18 -karat rose gold, the Happy Beach Chrono features a painted dial representing a strip of sand swept by the waves. The floating diamonds on this watch:  little moving flip-flops!

 The chronograph and date functions are featured in a window at 4:30. The Happy Beach Chrono is powered by a quartz movement and is water-resistant up to 30 meters. Its rotating bezel is topped with blue gloss indicators and the crown is set with a blue sapphire. It is finished with a water-resistant brushed canvas strap is white with blue stripes. The perfect beach accessory – if you’ve got a  hot $25,440.

Time Capsules: Product – Franc Villa 5 Minute Repeater – Years of Pleasure

Franc Villa creates innovative timepieces utilizing high-tech materials and forward-thinking technology. All of this comes together beautifully in this FVa35 SuperSonico 5 Minutes Repeater, Superligero Concept watch.

All timepieces in the SuperLigero Concept collection are built using Lightnium, an aluminium-lithium based alloy from the aeronautical engineering field. This alloy is incredibly light weight yet offers extremely high strength – perfect for optimum performance.  The inner part of the watchcase is created in this alloy, and transmits the sound to the outer part of the case, which is high-grade blackened titanium. The case shape is the brand’s signature “Esprite Unique” shape with elliptical and circular bezel. The crystal and caseback are both sapphire with double-sided anti-glare treatment, and the watch is water resistant to 100 meters. The repeater pusher is located at 8:00, and with its activation – the watch chimes the time harmoniously with one low frequency chime to indicate the hours and two tone combined chime (low and high frequency) to indicate segments of 5 minutes. The watch is created in a limited edition of just 88 pieces.  It retails for a cool $52,000.