Japanese watch brand Citizen unveils a new innovative scent-diffusing wellness clock called Sensory Time(TM) that is designed to release scents at critical points in the day and night. Billing the clock as a “fully integrated, time saving and a life enhancing product,” the brand is all about promoting wellness especially during these stressful COVID-19 times.…

IWC Wins The Super Bowl — Sort Of
Yesterday, when legendary quarterback Tom Brady led the Tampa Bay Buccaneers to victory at the Super Bowl, IWC was able to jump for joy. Tom Brady, making history yesterday, is an IWC Schaffhausen brand ambassador. This was Brady’s 10th Super Bowl and seventh win – making him the first player in history to win seven…
Light Reading: Chanel Launches ‘Eternal Instant’ Book To Celebrate 20 Years Of The J12
It’s a Chanel r’s dream. The new Eternal Instant, Chanel J12 Automatic bo celebrates the 20th anniversary of the brand’s iconic J12 watch that was initially launched in the year 2000. The 150-page bo is a veritable professional picture bo that pays homage to the original J12 – the first back ceramic round watch –…
Arnold & Son Unveils Perpetual Moon Year Of The Ox Watch
Arnold & Son takes this new Chinese New Year — Year of the Ox – -to new heights with its powerful Perpetual Moon watch that pays tribute to the loyal animal. The eight-piece limited edition watch features the brand’s signature high-precision moon phase indication in an aperture at 12:00 on the dial. It boasts…
Three Reasons To Take A Closer Look At The Girard-Perregaux Laureato Absolute Wired Watch
With roots dating back than 230 years, Girard-Perregaux los to the future. The brand has launched its e-commerce platform and does so with the launch of a bold new on-exclusive watch: Laureato Absolute Wired offered as an on exclusive. The newest Laureato edition continues the ’s saga that began in 1975. The sports watch…
Introducing The Piaget Polo Skeleton
Easily one of the most iconic watches of the 20th century, the Piaget Polo continues to evolve. Now, the legendary sport watch is introduced in a skeletonized version. The Piaget Polo Skeleton watch showcases the brand’s incredible watchmaking talents by reducing the metal movement to its bare essentials and laying it open for everyone to…