Starting off the new calendar year right, Zenith unveils its Chronomaster Original Triple Calendar watch here at LVMH Watch Days in Miami. The new timepiece is a slimmed down, sleeker…
As Bell & Ross lifts the embargo on its newest release, I’m reminded of the brand’s history and purpose — one long linked to aviation and the sky. The new Bell & Ross BR-05 Blue Diamond Eagle Watch – with aventurine dial, starry night overview and alluringly iconic Bell & Ross case shape — is…
Zenith Teams with Land Rover, Unveils First El Primero Range Rover Watch (Prices)
Zenith watch brand and Land Rover have joined forces in a long-term partnership, and to mark the start of the relationship, they are introducing the El Primero Range Rover Special…
Zenith Sponsors The Distinguished Gentleman’s Ride For Charity, Highlights Pilot Type 20 Chronograph Ton Up Black
This past weekend, than 112,000 people rode classic motorcycles in the streets of 648 cities in 102 countries to benefit The Movember Foundation, dedicated to supporting prostate cancer research and…
Zenith Pop-Up Boutique On Place Vendome In Paris Is Anything But Pop-Up
Last week, following a very busy Baselworld 2018 show, I joined Zenith watches on a brief trip to Paris, where the brand opened what it calls a Pop-Up store. That…
Zenith Offers Gravity-Defying Experience With New Defy Watches
Zenith has long been known for its cutting edge watchmaking – having introduced the famed El Primero chronograph caliber decades ago. Now, the brand further showcases its technical watchmaking prowess…
Zenith Journeys To The Jungle With Defy Extreme Jungle 1/100th Chronograph
Precision, perfect timing, exacting aesthetics and the spirit of adventure come together in the newest Zenith Defy Extreme Jungle watch. Bold and daring, the new piece, limited to just 50…
Zenith Goes Off-Road With New Defy Extreme Desert
Inspired by the desert, Zenith recently made a nice departure from urban chic and moved into the outdoor activity space – in a dry and inviting way. The new Zenith…
Zenith El Primero One-Off Watch Sells For $250,000 At Auction
Just a few weeks ago, we bre the news here about Zenith’s collaboration with Phillips in Association with Bacs & Russo for a one-of-a-kind platinum Zenith El Primero watch. The…
Zenith Defy Collection On Fire … Swiss Beatz, Alicia Keys, Fabolous Launch Defy Line in NYC
After an incredible unveiling of the highly technical and revolutionary Zenith Defy Lab watch earlier this year in Switzerland, the brand struts its stuff in New York City (and recently also…
Zenith Defies All Odds: Unveils Defy Skyline Skeleton At LVMH Watch Week 2023
Kicking off LVMH Watch Week 2023, Zenith continues its journey of recalling the past with a definitive nod to the future. This is especially true with the new Defy Sky…
Zenith Celebrates Women With DreamHers Campaign
With the emphasis on women this month, Zenith Watches once again underscores its DreamHers campaign that began in 2020, enhancing it by adding six independent women to the list of…
Zenith Celebrates 150 Years and Classic Racing with the El Primero Chronomaster 1969 Tour Auto Edition
By Ryan Walsh The concept of “Pushing the limits” applies to many different things. In some aspects it’s racing a car at full tilt, pushing your skills to the absolute…














