Earlier this week in New York, Breitling celebrated the arrival of the all-new Breitling Premier Norton Edition watch at an exclusive event in New York. Also present were Breitling’s “Cinema…
As Bell & Ross lifts the embargo on its newest release, I’m reminded of the brand’s history and purpose — one long linked to aviation and the sky. The new Bell & Ross BR-05 Blue Diamond Eagle Watch – with aventurine dial, starry night overview and alluringly iconic Bell & Ross case shape — is…
Breitling Unveils New Navitimer Watches With Traceable Materials, Debuts Journey Campaign
(This article by Roberta Naas first appeared on Forbes.com) In an important move for Swiss watch brand Breitling, the company unveils new Navitimer watches in smaller 32mm and 36mm sizes…
Breitling Unveils Endurance Pro Watches, Strava Challenge
At Geneva Watch Days, Breitling releases its sporty, highly functional Endurance Pro watch collection. This new is offered at a great price/value proposition and is extremely high-tech and geared-for-performance in…
Breitling Unveils Chronomat For Women, Adds Spotlight Squad
It was just a couple of years ago that Breitling – under the direction of watch veteran Georges Kern – began an entire revamp of the brand, including its marketing…
Breitling Superocean Heritage ’57 Capsule Collection Highlights Surfing Vibes
Surfer-inspired Superocean Heritage ’57 If you know fashion, you know capsule collections are a great way to introduce small runs of fun product without taking a big risk. Not too…
Breitling Soars With New Chronoliner B04 – A Blue Beauty For the Holidays
Breitling’s longstanding dedication to accurately measuring flight times takes form in their newest timepiece the Chronor B04 – aptly nicknamed the “flight captain’s chronograph.” This signature chronometer allows the user…
A Closer Look At The Breitling Historical Space Watch And New Cosmonaute
Breitling does it again. Just last week, the brand mades a huge statement about its heritage and watchmaking prowess at a space-themed event in Zurich. Not only did the Swiss…
Breitling Opens New NYC Boutique with Astronauts Scott and Mark Kelly, John Travolta, Boomer Esiason and Others
Say it with me, there is no place like home, no place like home, no place like the new home of the Breitling US Flagship store on the corner…
Breitling Named Official Luxury Watch Of Ironman
In an interesting alignment, Breitling has been named the “luxury watch partner” for Ironman and its events. To celebrate, the brand releases the co-designed Endurance Pro Ironman and the Endurance…
Breitling Named Official Luxury Timepiece Partner Of The NFL, Unveils New Watches
Just last week in New York City, Swiss watch brand Breitling and the NFL announced a partnership that comes on the heels of last year’s announcement as Breitling as the…
Breitling Leaves Baselworld, Tudor Announces Plans To Build New Space, Baselworld Management Speaks Out
In a really not-unexpected move, Breitling announced that it will not be returning to Baselworld in 2020. Just a couple of weeks ago, we posted our Baselworld 2019 wrap-up article.…
Breitling Forms Founders Squad, Unveils Premier Heritage Watches
By Gordon Henderson Breitling’s Premier Heritage Collection. The series taps into key innovations and milestones from the brand’s past to create vintage-inspired pieces with modern elements for today’s enthusiast. Upon…














