This past weekend, TAG Heuer once again cemented its dominance in the world of motorsports as the single luxury watchmaker to serve as top sponsor at both the Indianapolis 500 and the Formula 1 Grand Prix de Monaco. To celebrate, the Swiss brand unveiled three striking new iterations of its legendary Monaco timepiece: the Monaco…
Almost 50 years after being the first brand in the world to turn the famous $20 US Double Eagle coin into a cult timepiece, Corum unveils the newest generation: The…
Loing for a great water watch for summer? Stop searching. Eterna, which celebrates its 160th anniversary this year, has just unveiled its newest collection of KonTiki Diver watches for women.…
By Ryan Walsh With nearly a million Porsche 911’s built since the sports car’s debut in 1963, Porsche continually reinvigorates the 911 to keep the model at the top of…
Not too long ago, Fifty One East Magazine conducted an interview with ATimelyPerspective founder and editor, Roberta Naas, about the state of the watch industry. That interview was published a…
This year in Geneva at the Watches & Wonders exhibition, Zenith unveiled its new Pilot collection of watches. The only brand with the rights to put the word “Pilot” watch…
Both Zenith and Phillips in Association with Bacs & Russo joined together to commemorate the 50th Anniversary of Zenith’s El Primero chronograph. The result: a one-off watch designed by the…
The Hudson Yards in New York City is currently home to a one-of-a-kind experience that merges the past and present of horology in an unprecedented way. Zenith, the renowned Swiss…
Since 1865, Zenith has been crafting fine Swiss watches, and has even made history along the way, unveiling a few world firsts and creating some of the finest movements still powering…
Today in LeLocle, Switzerland, we are with Zenith Watch Manufacture as the brand unveils a revolutionary new timepiece that could well be the world’s most accurate mechanical watch. The Defy…
(This article by Roberta Naas first appeared in her Perfect Timing column on Forbes.com.) Just about a week ago in New York City, Zenith Watch Company celebrated the 50th anniversary of…
Yesterday we brought you the news of the $250,000 Zenith El Primero watch sold at auction during the past weekend’s Geneva Auction X by Phillips. That one of a kind…
Here at Baselworld 2019, Zenith turns things a bit upside down in the watch world with the unveiling of its new Zenith Inventor watch. The watch houses the brand’s…