Introducing: TAG Heuer Carrera Chronograph Watches

TAG Heuer Carrera Chronograph

This year, TAG Heuer embarked on a big quest. The brand decided to revamp the entire original racing chronograph series. Translated: redesign and release new versions of the beloved Carrera Chronograph. The first of its kind was unveiled in 1963 and was the brainchild of then-president Jack Heuer. It was steel with a silver dial…

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TAG Heuer Times Spectator-less Indy 500, New Formula 1 Indy 500 Watch Honors Race

Tag Heuer Indy 500 Formula 1 watch

Today marked the 104th running of the famed Indy 500 in Indianapolis, Indiana. This year, though, in addition to being held later than usual, the event was totally spectator-less thanks to COVID-19. Still, that didn’t stop driver Takuma Sato from pulling ahead of Scott Dixon and Graham Rahal to claim the victory. Sato also won…

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A Closer Look At The New TAG Heuer Carrera Sport Chronograph Collection

TAG Heuer Carrera Chronograph Sport

It was just recently that TAG Heuer announced its newest Carrera Sport Chronograph watches — slated to be out this fall. The watches are in celebration of the brand’s 160th anniversary and in celebration of its first true racing chronograph: the Carrera. That  watch, introduced nearly 60 years ago was the brainchild of Jack Heuer.…

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Meet The TAG Heuer Connected Summer Watches

TAG Heuer Connected Summer watch

  A pioneer in the Connected watch space, TAG Heuer has been building smart  watches for years now, and even just introduced its third-generation Connected watch in March. Now, it releases bold and fun summer styles of the Connected Watch with interchangeable straps. The summer watches come on the heels of the third-generation TAG Heuer Connected…

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TAG Heuer Unveils Heuer 02 Chrono In Collaboration With Fragment Design’s Hiroshi Fujiwara

TAG Heuer, Hiroshi Fujiwara of Fragment Design.

Tag Heuer has been very busy lately. The brand has had several new unveilings already this year — including its connected watch second generation and the connected watch golf version. There are two more unveilings in the works, as well, and today the brand announced its  TAG Heuer x Fragment Design Heuer 02 Chronograph. Working with the “Godfather…

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Introducing The Tag Heuer Connected Golf Edition Watch

Tag Heuer Connected Gold Edition Watch

One of the last events I attended before the shut-down of New York City was the TAG Heuer launch of the brand’s newest Connected Watch. I had the chance to speak one-on-one to TAG Heuer’s Chief Strategy and Digital Officer, Frederic Arnault, about the new watch. He intimated that some new apps would be forthcoming.…

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