IWC Schaffhausen has unveiled two new high-complication additions to its “Le Petit Prince” , further deepening the brand’s long-standing tribute to Antoine de Saint-Exupéry’s bed novella. The latest releases—the Big…
A comprehensive look at new sport watches and how sporty timepieces work.

Swiss Buyout Of Corum Marks Bright New Era
About a week ago, Corum announced a seismic shift in its future: a management buyout led by Haso Mehmedovic, the brand’s International Sales Director, backed by a group of seasoned…
Citizen Reinvents Super Titanium With Amber Yellow
More than half a century after making horological history with the world’s first titanium watch, Citizen is once again pushing the boundaries of material science. This time, the brand introduces…
Purr-fection And Precision? Famed Cat Choupette Stars in New Hublot ‘Own It’ Campaign
Hublot has never played it safe. While other watch brands toast milestones with limited editions and gala events, Hublot celebrates 20 years of the Big Bang with a cat. But…
Meet The New Oris Aquis Date Diver Taste Of Summer Watches
Oris is bringing the sunshine for summer with a new capsule collection of its Aquis Date dive watch, aptly named Taste of Summer Berries Edition. This bright series consists of…
Meet The Tudor Black Bay Chrono Carbon 25
Formula One’s Miami Grand Prix this past weekend wasn’t just a showcase of driver skill and team strategy, but also a moment for watch brands to flex their motorsport connections.…
Sovereignty Wins Kentucky Derby, Timed By Longines
This past weekend, at the 151st Kentucky Derby, Sovereignty raced to the win, ridden by jockey Junior Alvarado. Longines was there, as usual, to time the event down to fractions…
Bell & Ross Celebrates 20 Years of the BR with Striking New Skeleton BR-03 Editions
Bell & Ross marks the 20th anniversary of its iconic BR collection with the launch of a series of new watches, including the BR-03 Skeleton Grey Steel, a limited edition…
Public Voting Now Open For Temporis Awards Masterpiece Watch, 2025
The 12th edition of the Temporis International Awards is now underway, and the public is invited to vote for the 2025 “Masterpiece” watch. In fact, that public voting is what…
Bulova Reissues 1970s Marine Star Chronograph For 150th Anniversary
American-born watch brand Bulova has never shied away from loing back to move forward. In honor of its 150th anniversary, the brand is reviving one of its most distinctive designs…
IWC, F1 Actors Bring Action Packed Stunts To Life
Actors Damson Idris and Kerry Condon, two of the lead stars in the highly anticipated upcoming movie F1, enacted a live stunt demonstration at the recent 82nd Members’ Meeting in…
Top Trends At Watches & Wonders Geneva 2025: Let’s Talk Attitude
Watches & Wonders Geneva (WWG) is a by-invitation-only event—at least for the first four days before doors open to the public through ticket sales. During that exclusive window, I had…
Panerai Introduces the New Luminor Marina Capsule Collection At Watches & Wonders 2025
At Watches & Wonders 2025, Panerai unveiled a new capsule collection of Luminor Marina timepieces, reimagining one of its most recognizable s with contemporary design elements, enhanced performance, and upgraded…
IWC Underscores Its Relationship With Brad Pitt, ‘ F1 The Movie,’ With Green Grid-Dial Ingenieur
At Watches and Wonders Geneva, IWC Schaffhausen introduces a special edition of the Ingenieur Automatic 40, directly inspired by the timepiece worn by Brad Pitt’s character, Sonny Hayes, in the…
Closer Look: Breitling Top Time B31 Watch, Movement, Austin Butler News
It wasn’t even a week ago that Breitling announced Oscar-nominated actor Austin Butler as a new Squad brand ambassador. This turned heads, since Butler is a big star-power item thanks…