Founded in 2009 by watchmaker Armin Strom, the Swiss watch brand today is owned by Claude Greissler and Serge Michel. It is an independent watch brand dedicated to  showcasing its technical prowess, especially in the  fields of resonance, constant force and skeletonization. It was one of the first Swiss watch brands to offer personalization of its watches via an inventive on-line configurator.

Four World-First Watches Up For Nomination At GPHG

Parmigiani Fleurier Tonda PF GMT Rattrapante watch as seen at Watches & Wonders Geneva 2022.

    With the Grand Prix d’Horlogerie de Geneve (GPHG) award ceremony around the  corner, the top watches currently in the running for the win in more than a dozen categories are making a traveling tour around the world — on display for watch lovers in a host of countries to get a look before…

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Armin Strom Ups the Ante On Elegance With Tribute 1 Rose Gold

The Armin Strom Tribute 1 Rose Gold watch

  It was in the middle of the pandemic in 2021 that independent Swiss watchmaker Armin Strom unveiled its first-ever Tribute 1 watch. Now, the new 18-karat 5N rose gold Tribute 1 is boasts all of the wonderful attributes of its older siblings but is created in  this noble metal and in a limited edition of…

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A Closer Look At Armin Strom’s World’s-First Orbit Watch

Armin Strom Orbit First Edition

Updated July 17, 2022 By Nancy Olson Just following publication of this review of the Armin Strom Orbit, the brand announced its newest version — now in black. The new Manufacture Edition is not a limited edition, as is the original. Read on. . .  The date is a fairly straightforward complication on a watch—unless…

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Introducing The Armin Strom Next-Generation Mirrored Force Resonance Watch

Armin Strom Mirrored Force Resonance – First Edition

  Once again the Swiss watch brand from Biel/Bienne, Armin Strom, releases a new generation of its Mirrored Force Resonance watch. This brand, a master at skeletonization, also mastered the art of precision isochronism with its resonance watches in 2016 and continues to create sophisticated mechanical marvels. The elegant new Mirrored Force Resonance  combines the…

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Armin Strom Unveils Pure Resonance Salmon Watch With Dial By Voutilainen

Armin Strom Pure Resonance Salmon Special Edition watch.

  It is always wonderful when independent watch brands collaborate to achieve the finest outcomes. The newest Armin Strom Pure Resonance Salmon Special Edition watch is a perfect example. The vintage-inspired salmon dial is handcrafted by master artisan  Kari Voutilainen. The new watch follows the Sky Blue dial and the green dial versions previously made…

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Why The Armin Strom Zeitgeist Is Destined For Watchmaking History Books

Armin Strom Zeitgeist

It wasn’t too long ago, in late 2021, that independent Swiss watch brand Armin Strom unveiled its one-of-la-kind Zeitgeist watch. The highly complicated $170,000 timepiece takes the concept of resonance technology to all new levels thanks to an innovative new system and years of research and development. This watch  has so many implications for aciieving…

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