There are car related watches, and then there are watches that actually feel like race day. TAG Heuer’s new Formula 1 Solargraph X Indy 500 lands squarely in the second…
TAG Heuer Races Ahead With Solar-Powered Formula 1 Watch X Indy 500
Watch Brands Like IWC, TAG Heuer, Race To Win At Miami F1 Grand Prix
The 2026 Miami Grand Prix this past weekend delivered exactly what Formula 1 fans expect from South Florida: speed, sunshine, spectacle — and serious wrist game. While the racing action…
Ulysse Nardin Unveils Freak X Gumball 3000 Edition 2
Cars and watches grew up together. At the dawn of the 20th century, both moved from novelty to necessity—machines built for precision, performance and the measurement of progress itself. As…
Why Breitling’s Role As Official Watch Partner Of The Aston Martin Aramco Formula One Team Matters
With the Formula 1 season set to open in early March at the Grand Prix in Melbourne, the paddock is already buzzing—and not just with engine noise. As the countdown…
IWC Races Ahead With New F1 George Russell Pilot’s Watches
Since Formula 1 firmly planted its flag on American soil—with races in Austin, Miami, and Las Vegas—the sport has experienced a remarkable surge in visibility and cultural relevance stateside. What…
Hiroshi Fujiwara Talks About The New TAG Heuer Carrera Collaboration That Hits A Collector Sweet Spot
As watch brands close out 2025, only a handful manage to do so with genuine resonance. TAG Heuer is one of them, thanks to its third collaboration with Japanese streetwear…
In The Fast Lane: Bulova, Carroll Shelby Licensing High-Octane Partnership
Watch rs and racing fans are in for a high-octane thrill. Bulova has teamed up with Carroll Shelby Licensing to launch the Bulova Shelby Racer Chronograph—a limited-edition timepiece that blends…
Orlando Bloom Talks Porsche Cars, Watches And Passion
Just a few weeks ago in New York City, Porsche Design announced its newest campaign and launched a few new timepieces – in the company of actor Orlando Bloom. Bloom…
Rolex Awards Watches At Concours D’Elegance Pebble Beach
The 1924 Hispano-Suiza H6C Nieuport-Astra Torpedo was named Best of Show at this year’s Pebble Beach Concours d’Elegance®, which concluded yesterday and is the centerpiece of a weeklong series of…
Meet TAG Heuer’s New Monaco Timepieces In Honor of F1 And Indy
This past weekend, TAG Heuer once again cemented its dominance in the world of motorsports as the single luxury watchmaker to serve as top sponsor at both the Indianapolis 500…
Behind The Scenes With Richard Mille And New Ferrari Collaboration Watch
While America gears up for Memorial Day weekend, the high-octane spotlight in Europe is on the streets of Monte Carlo, where the Monaco Grand Prix roars to life. A host…
Meet The Tudor Black Bay Chrono Carbon 25
Formula One’s Miami Grand Prix this past weekend wasn’t just a showcase of driver skill and team strategy, but also a moment for watch brands to flex their motorsport connections.…
Bell & Ross Celebrates 20 Years of the BR with Striking New Skeleton BR-03 Editions
Bell & Ross marks the 20th anniversary of its iconic BR collection with the launch of a series of new watches, including the BR-03 Skeleton Grey Steel, a limited edition…
IWC, F1 Actors Bring Action Packed Stunts To Life
Actors Damson Idris and Kerry Condon, two of the lead stars in the highly anticipated upcoming movie F1, enacted a live stunt demonstration at the recent 82nd Members’ Meeting in…
IWC Underscores Its Relationship With Brad Pitt, ‘ F1 The Movie,’ With Green Grid-Dial Ingenieur
At Watches and Wonders Geneva, IWC Schaffhausen introduces a special edition of the Ingenieur Automatic 40, directly inspired by the timepiece worn by Brad Pitt’s character, Sonny Hayes, in the…