I remember the year was 1998 and I was in Portugal with IWC as the brand unveiled its first Portugieser Chronograph. It was a real departure for the collection —…
IWC Brings The Portugieser Chronograph To New Heights With Ceratanium
12 Top Year Of The Horse Watches For Chinese New Year
Just last week, on February 17, the Chinese New Year ushered in the Year of the Fire Horse—an emblem of energy, independence and forward momentum. In zodiac lore, those born…
IWC Races Ahead With New F1 George Russell Pilot’s Watches
Since Formula 1 firmly planted its flag on American soil—with races in Austin, Miami, and Las Vegas—the sport has experienced a remarkable surge in visibility and cultural relevance stateside. What…
More Than 350,000 Vote For Temporis International Award Winners 2025
Just over a week ago, the world of horology converged in Zurich for a glittering night at the 12th edition of the Temporis International Awards Gala. Held in Zürich, the…
IWC Schaffhausen Teams With Vast As Timekeeper Of Haven-1 Space Station
IWC Schaffhausen continues its pioneering spirit—now venturing into territory no watch brand has explored before. In a new collaboration with Vast, the company developing the world’s first commercial space station,…
IWC Schaffhausen Launches “IWC. Curated” Historical Watch Program
In recent years, several top watch brands have established curated collections, or certified pre-owned divisions. Some, like Vacheron Constantin, are leaders in this field, buying and restoring important historical pieces.…
Just 10 Days Until Watch Week Aspen — Free To The Public
If you”re in a region of the country where the current heat is unbearable, consider the Rocky Mountains — especially if you are a watch r, because we are less…
Meet The IWC Miramar Blue Pilot’s Watch Chronograph Top Gun Watches
Earlier this year in the International New York Times, I wrote about the rise of blue ceramic watches and the extraordinary challenges involved in producing them. Brands like Chanel, Panerai and…
Meet The $145,000 IWC Portugieser Tourbillon Retrograde Chronograph in Armor Gold®
IWC Schaffhausen’s latest addition to the Portugieser is a technical and material feat. The new Portugieser Tourbillon Retrograde Chronograph (Ref. IW394009), limited to just 100 pieces and priced at $145,000,…
A Mechanical IWC Watch For $5,800? And For A Worthy Cause
For many watch enthusiasts, IWC Schaffhausen has long been synonymous with precision engineering, elegant design, and – but typically with prices that often require a five-figure or financial commitment. So,…
Meet IWC’s New Pilot’s Watch Automatic 41 Top Gun Mojave Desert
Those who know me know that I am an avid fan of IWC Schaffhausen. Have been so for decades, even before the brand was owned by Richemont Group. The reasons…
IWC Introduces Two Blue Tourbillon Pilot’s Watches Honoring ‘The Little Prince’
IWC Schaffhausen has unveiled two new high-complication additions to its “Le Petit Prince” , further deepening the brand’s long-standing tribute to Antoine de Saint-Exupéry’s bed novella. The latest releases—the Big…
IWC, F1 Actors Bring Action Packed Stunts To Life
Actors Damson Idris and Kerry Condon, two of the lead stars in the highly anticipated upcoming movie F1, enacted a live stunt demonstration at the recent 82nd Members’ Meeting in…
Watches & Wonders Geneva 2025: The Joys, Chaos And Camaraderie
Watches & Wonders Geneva 2025: Part 1 Every year the Watches & Wonders Geneva show fills people with a roller coaster of emotions. Some highly anticipate it and lo forward…
IWC Underscores Its Relationship With Brad Pitt, ‘ F1 The Movie,’ With Green Grid-Dial Ingenieur
At Watches and Wonders Geneva, IWC Schaffhausen introduces a special edition of the Ingenieur Automatic 40, directly inspired by the timepiece worn by Brad Pitt’s character, Sonny Hayes, in the…