I’ve been in the watch industry a very long time. In fact, I started my journey in late 1984 and my first full year in timepieces was in 1985. That was the same year that IWC unveiled its revolutionary DaVinci Perpetual Calendar watch that had been developed over the course of several years by…
(This article by Roberta Naas first appeared in her column on Forbes.) For nearly 100 years, Swiss watch brand IWC Schaffhausen has been known for its ingenious, highly functional pilot’s watches. The brand was first to create a soft inner iron case back in the 1930’s that rendered its pilot watches anti-magnetic. Now, IWC soars…
By Nancy Olson Corporate sustainability is such an important concept, but too-often used as a “buzz phrase” for half-hearted endeavors that motivate little real change. Not so with IWC Schaffhausen, who began its sustainability journey over a decade ago, more recently setting several consequential goals to accomplish by 2022. “Sustainability permeates our…
Watch collectors around the world are familiar with the term Panda when it comes to chronograph watches. It typically defines a white background with black subsidiary dials (panda eyes) and the reverse Panda is just what it sounds like: black dial, white subsidiary dials. Now, though, IWC Schaffhausen brings one of the watch world’s…
By Nancy Olson Known since 1984 for its clean lines and classic style, IWC’s Portofino is a mainstay among the brand’s collections, ever-expanding to include updated styles and functional features. In keeping with this decades-long creative flow, new models are just making their debut, each with technical tweaks and thoughtful embellishments. Now, supermodel and environmentalist…
Last week, we let you in on the fact that there was a last chance to bid on the last IWC Big Pilot’s Watch Perpetual Calendar Edition Toto Wolff x Merceds-AMG Petronas Formula One(TM) Team timepiece that was being auctioned by Bonhams for charity. Initially just 100 of this tribute watch were made and this…
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