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A Timely Event

Oris Goes For Wild and Wonderful Pop-Up Store Experience with Vintage Airstream

By Roberta Naas / August 13, 2018
Oris Airstream Pop-Up shop mixes vintage mobile Americana with Swiss watchmaking.

It isn’t every day that we see pop-up watch sales by brands at events taking place around America, but when we do, they are usually very staid in nature, with…

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53 years ago in

Worn & Wound’s First West Coast Wind-Up Show Happens This Weekend in San Francisco

By Roberta Naas / May 15, 2018
Oris Divers Sixty Five. Oris is a partner sponsor of the Worn & Wound Wind-Up show.

Beginning this Friday, May 18, than two dozen interesting independent watch brands — most with retail prices  lower than $5,000 — will flock to  San Francisco’s Chandran Gallery to showcase…

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53 years ago in

Actor Robert Downey Jr., AKA Ironman, Dons Devon Tread F1 Watch in Avengers: Infinity War Movie

By Roberta Naas / May 9, 2018
Devon Tread F1 watch worn by Robert Downey Jr. in the Avengers: Infinity War movie.

A box office hit on its opening weekend, Avengers: Infinity War continues to attract s of the super heroes. In addition to the celebrities that are shining on the big screen in…

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53 years ago in

Behind The Scenes Of The 144th Kentucky Derby With Longines

By Roberta Naas / May 8, 2018
Justify, ridden by jockey Mike Smith, wins the 144th Kentucky Derby, the wettest in history, on Saturday, May 5, 2018, at Churchill Downs in Louisville, Ky. Longines, the Swiss watch manufacturer known for its luxury timepieces, is the Official Watch and Timekeeper of the 144th annual Kentucky Derby. (Photo by Diane Bondareff/Invision for Longines/AP Images)

This past weekend I had the wonderful fortune of being invited by Longines to the famed Kentucky Derby. In the middle of America – Louisville, Kentucky, to be exact –…

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53 years ago in

Lady Gaga Teams with Tiffany & Co. for Today’s Super Bowl LI with HardWear Commercial

By Roberta Naas / February 5, 2017
LLady Gaga behind the scenes of the Legendary Style shoot. Photo Credit: Hanna Besirevic

Ok Super Bowl fans- get ready, in addition to some hopefully top-notch football plays, this year’s Super Bowl LI ushers in a first for Tiffany & Co.: The brand will…

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53 years ago in

Why the Groundhog Cares About Time, Weather and Groundhog Day

By Roberta Naas / February 2, 2017
Why we celebrate Groundhog Day has roots dating back more than a century.

Today is Groundhog Day — when the furry creature emerges from his burrow to determine whether or not spring is in the air. If the groundhog can’t see his shadow…

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53 years ago in

We’re Off to See the Wizards, the Wonderful Wizards of SIHH 2017 — and a Peek Inside

By Roberta Naas / January 13, 2017
Cartier windows during last year's SIHH.

Ok, so today we officially close the office, put the team on high alert to focus on social media and head off to Geneva for the 2017 SIHH — the 27th…

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53 years ago in

Piaget has Starring Role in New ‘Jackie’ Movie with Natalie Portman

By Roberta Naas / December 13, 2016
Piaget Tradition watch with natural turquoise dial will be officially unveiled at SIHH 2017.

In the new film about the Jackie Kennedy — the last four days before President John F. Kennedy was assassinated — Natalie Portman, who plays Jackie, wears the original Piaget…

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53 years ago in

Sexy Lingerie Meets Millions in Mouawad Jewels: Victoria’s Secret Runway Show

By Roberta Naas / December 6, 2016
Victoria's Secret Angel with Mouawad jewels.

Last night the annual Victoria’s Secret runway show to place in Paris and all eyes were on the sexy mos — with feathered Angel wings — strutting not only steamy loing…

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53 years ago in

American Christmas Company Brings Magic to Life in New York City this Holiday Season

By Roberta Naas / December 1, 2016
The landmark Cartier Fifth Avenue building last Christmas

I was young when I saw my first Rockefeller Center Christmas tree lighting — the streets were packed, the air was so brisk and the wind so blustery that it…

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53 years ago in

Cartier Unveils Sneak Peek at 3 SIHH 2017 Watches: Rotonde de Cartier Minute Repeater Mysterious Double Tourbillon, Rotonde de Cartier Skeleton Mysterious Hour, Panthere Joueuse

By Roberta Naas / November 28, 2016
Rotonde de Cartier Minute Repeater Mysterious Double Tourbillon

  For years, Cartier has been elevating its level of fine haute horlogerie watchmaking – unveiling some of the most complicated and mesmerizing watches on the market. Today, the brand…

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53 years ago in

Marvel Studios’ Doctor Strange Stars a Jaeger-LeCoultre Master Ultra-Thin Perpetual Calendar Watch

By Roberta Naas / November 25, 2016
Doctor Strange in the new Marvel Studios movie wears a Jaeger-LeCoultre Master Ultra-Thin Perpetual Calendar watch

This Thanksgiving weekend, you may find yourself thinking about what to do with the little bit of extra time you may have on your hands. The answer is a visit…

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53 years ago in

Close Up with the $244,0000 Zenith Academy Christophe Columb Tribute to the Rolling Stones Watch (and Mick Jagger)

By Roberta Naas / November 16, 2016
The Zenith Academy Christophe Columb Tribute to the Rollings Stones watch retails for about $244,000.

Recently I had the extraordinary experience – thanks to Zenith Watches – of attending a Rolling Stones concert in Las Vegas. Let me tell you, Mick Jagger hasn’t lost any…

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53 years ago in

TAG Heuer Times NYC Marathon

By Roberta Naas / November 6, 2016
TAG Heuer is the Official Timekeeper of today's NYC Marathon.

Today in New York City, TAG Heuer is the Official Timekeeper  and Timepiece for the 2016 TCS New York City Marathon.  It marks the third year of the partnership (the…

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53 years ago in

Gwyneth Paltrow Talks Time, Charity and Frederique Constant Horological Smartwatches

By Roberta Naas / November 3, 2016
Actress Gwyneth Paltrow speaks during the Frederique Constant Horological Smartwatch launch event at Spring Studios (Photo by D Dipasupil/Getty Images for Frederique Constant)

Today, thanks to Frederique Constant, I helped to buy bos and novels for young students in America. The novels, I believe, will help open their eyes to other worlds, to…

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53 years ago in
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Roberta Naas
Roberta Naas
Veteran watch journalist and author of 6 books on watches.
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