At Watches and Wonders Geneva this week, Armin Strom once again affirms — albeit, quietly — its commitment to aesthetics, technical advancement, resonance and innovation. The brand actually reframes the…
Comprehensive watch events taking place annually around the world.

Parmigiani Fleurier Unveils World Premier Tonda PF Chronograph Mysterieux
This year marks the 30th anniversary of Parmigiani Fleurier. I remember clearly when the brand launched and was proud to cover its first watches editorially. Created by master watchmaker and…
Vacheron Constantin Unveils New Caliber 2550 Ultra-Thin Movement In Platinum Overseas
It isn’t every day that we devote an entire post to a new movement, but the new Vacheron Constantin Caliber 2550 deserves such space. After all, seven years in R&D…
Panerai Pushes Power To 31 Days In Luminor 31 Giorni Tool Watch
Long before “tool watch” became industry shorthand, Panerai was quietly crafting mission-critical instruments for the Royal Italian Navy—timepieces born of necessity, where failure was not an option. In that vein,…
A. Lange & Sohne Unveils Multiple Firsts In Lange 1 Tourbillon Perpetual Calendar Lumen
With Watches & Wonders 2026 in full swing now, we take a lo at some of the brands that really wow us. Naturally, German brand A. Lange & Söhne is…
IWC Unveils New ProSet Technology For Perpetual Calendar Watches
Officially opening today, Watches and Wonders Geneva 2026 is underway. As always, the show promises so much excitement, from exceptional timepieces to brand ambassador appearances, interactive experiences and exhibits and…
Now Playing: The $440,000 Godfather II By Jacob & Co.
A few years ago I was invited by Jacob & Co. to Sicily to experience the unveiling of its Godfather watch—in honor of the movie. I was so excited to…
Meet The $116,000 Steel UR-101 Diamond Sky Wandering Hours Limited Edition
Independent Swiss brand Urwerk has long been known for its revolutionary technology and pioneering designs. The young company, founded in 1997, is all about carving its own path, and the…
Inside The New Vacheron Constantin Miami Flagship Store
Just last week in Miami, Vacheron Constantin reopened its flagship store for that city and has created not only a watch r’s haven, but also a place to enjoy arts…
Bulova Continues Support Of Veterans Via VWI Film, Military Watch
In watchmaking, heritage is often measured in decades—or centuries. But occasionally, a brand’s history is defined not just by the watches it produces, but by the people it helps along…
The 24 Karat Club Returns To NY Waldorf With More Inclusive Invite List
In just a couple of weeks, on March 14, 2026, the 24 Karat Club of the City of New York will return its annual banquet to the Waldorf Astoria New…
IWC Brings The Portugieser Chronograph To New Heights With Ceratanium
I remember the year was 1998 and I was in Portugal with IWC as the brand unveiled its first Portugieser Chronograph. It was a real departure for the collection —…
Ulysse Nardin Unveils Freak X Gumball 3000 Edition 2
Cars and watches grew up together. At the dawn of the 20th century, both moved from novelty to necessity—machines built for precision, performance and the measurement of progress itself. As…
Why Breitling’s Role As Official Watch Partner Of The Aston Martin Aramco Formula One Team Matters
With the Formula 1 season set to open in early March at the Grand Prix in Melbourne, the paddock is already buzzing—and not just with engine noise. As the countdown…
Omega Unveils Seamaster Diver 300M Milano Cortina 2026 Watch In Time For Olympics
With the Winter Olympics celebrating Opening Ceremonies today, the countdown to Milano Cortina 2026 is officially over and the activities begin. Athletes have fine-tuned their training, venues across northern Italy…
















