Earlier this year, on June 1, 2023, Panerai opened its largest boutique in the world: Casa Panerai in New York City. The new Madison Ave flagship store (at 63rd Street)…

Inspired By The Navy SEALs, Panerai Unveils Five Next-Generation Watches, Including An “Xperience” Version
It was just over a year ago, in September 2022 that Panerai announced its special partnership with the Navy SEALs and released its first watches inspired by the Elite Military…
Casa Panerai Opens In New York City, Unveils Radiomir Tourbillon Bronzo
Opened this past weekend, the newest Panerai flagship star on Madison Avenue in New York, is lovingly referred to as Casa Panerai and the grand opening did it justice. With…
Panerai Unveils Radiomir Extravaganza, We’re Liking the Quaranta In Goldtech
This very first morning at Watches & Wonders Geneva 2023 is as intense as we expected it to be. The race is on for everyone to get inside and see…
Four Watches That Will Have You Green With Envy
It’s not just on St. Patrick’s Day that the watch world is turning to green. In fact, we’ve been saying for a while that green is the new blue. The…
I Went To Florida With Panerai And Retired Navy SEALs, Here’s What Happened
Let me preface this article by saying several important things. I am committed to writing several articles in and can’t usurp those stories, so I am toning down this content.…
Panerai Honors Navy SEALs, Offers SEALs Experience, Unveils Historic Document
Ever wish you could take a few days and mingle with the Navy SEALS — maybe even take a training course and try your hand at search and rescue? Now…
Meet Panerai’s New ESteel Submersible Watches
By Nancy Olson Panerai’s new 44mm collection of Submersible watches—the QuanrantaQuattro (Italian for “forty-four”)—comprises several references. Each features Panerai design codes we’ve come to know and , like cushion-shaped cases…
Omega Vs Panerai: A Race to the Finish
With the pandemic keeping everyone locked inside, it’s hard to imagine that the America’s Cup sailing races are taking place right now in the waters off New Zealand. This is…
Introducing The Panerai Luminor Marina Guillaume Nery Watch
Free diver Guillaume Nery is also a brand ambassador for Panerai. Now, the brand honors him and his daring endeavors with a special edition watch: the Pam 1122 Guillaume Nery…
Paul Newman’s Rolex Daytona Sells For $5.1 Million At Racing Pulse Auction, Steve McQueen’s Heuer Monaco Gets $2.2 Million
Well it seems that Paul Newman is slightly cooler than Steve McQueen in the auction world — or at least Newman’s Rolex “Big Red” Daytona was in higher demand than…
Sylvester Stallone Puts Panerai ‘Daylight” And Richard Mille Watches Up For Auction With Phillips
Many know him as Rambo, or Rocky, while others just know him as one of the best modern-day actors for action flicks. Yet others know him as a painter, author…
Top 10 Chinese Zodiac Year Of The Rat Watches
For us here in America, the thought of a rat is mostly affiliated with big cities, garbage dumps and all things ugly. We conjour sayings like “you dirty rat” or…
Madison Avenue Watch Week This Week In New York
Check out a dozen of your favorite watch brands this week during the 9th Annual Madison Avenue Watch Week. From today until June 15 (Saturday), one can view some…
Photo Report: Watches & Wonders Miami 2019, Miami Concours, Yacht Show
It’s no secret that I get around. As a veteran journalist in the watch industry, my job is to go where the stories are. I can’t go to everything, but…