Watches & Wonders Geneva (WWG) is a by-invitation-only event—at least for the first four days before doors open to the public through ticket sales. During that exclusive window, I had…
Top Trends At Watches & Wonders Geneva 2025: Let’s Talk Attitude
A comprehensive look at new sport watches and how sporty timepieces work.
Panerai Introduces the New Luminor Marina Capsule Collection At Watches & Wonders 2025
At Watches & Wonders 2025, Panerai unveiled a new capsule collection of Luminor Marina timepieces, reimagining one of its most recognizable s with contemporary design elements, enhanced performance, and upgraded…
IWC Underscores Its Relationship With Brad Pitt, ‘ F1 The Movie,’ With Green Grid-Dial Ingenieur
At Watches and Wonders Geneva, IWC Schaffhausen introduces a special edition of the Ingenieur Automatic 40, directly inspired by the timepiece worn by Brad Pitt’s character, Sonny Hayes, in the…
Closer Look: Breitling Top Time B31 Watch, Movement, Austin Butler News
It wasn’t even a week ago that Breitling announced Oscar-nominated actor Austin Butler as a new Squad brand ambassador. This turned heads, since Butler is a big star-power item thanks…
A Closer Look: Citizen Premier And The Attesa Collection
Citizen Watch has unveiled Citizen Premier, a new category of watches for the brand that elevates its presence in luxury watchmaking. Combining than a century of horological expertise with cutting-edge…
Breitling Buys Gallet, What’s Next?
Just last week, Breitling announced its acquisition of a second defunct watch brand with historic roots that it plans to relaunch: Gallet. This purchase comes just two years after its purchase…
Lando Norris Wins F 1 Louis Vuitton Australian Grand Prix Timed By TAG Heuer
This past weekend, the engines roared in Melbourne, Australia, as the 2025 Formula 1® Louis Vuitton Australian Grand Prix marked the first race of the season. This F1 race also marked…
Hublot Unveils Big Bang Meca-10 Aspen One Special Edition
In honor of its continued involvement in the world of high-performance sports and luxury watchmaking, Hublot just unveiled the Big Bang MECA-10 Aspen One Special Edition. This latest creation, a…
IWC Unveils $102,000 Big Pilot’s Watch Shock Absorber XPL Toto Wolff Edition
As the Mercedes-AMG PETRONAS Formula One™ Team prepares for a new season filled with high-speed competition and relentless precision, IWC Schaffhausen introduces a timepiece that embodies the spirit of motorsport:…
Sailor Alan Roura Celebrates Solo Vendée Globe Personal Victory With Hublot
Alan Roura has once again conquered the Vendée Globe, completing his third solo, non-stop, and unassisted circumnavigation of the world. As the Swiss sailor crossed the finish in Les Sables…
A Closer Look: Louis Vuitton, TAG Heuer At LVMH Watch Week 2025
Just last week, nine of the LVMH Group’s watch and jewelry maisons came together to celebrate what has become an annual event: LVMH Watch Week. The 2025 edition didn’t come…
Rolex 24 At Daytona Witnesses Porsche Penske Motorsport Taking Top Spot
The 2025 Rolex 24 At Daytona, held this weekend, showcased endurance racing at its finest, with the #7 Porsche Penske Motorsport clinching the win in the final minutes. This marked…
G-SHOCK, Charles Darwin Foundation Unite For Galápagos Conservation
Casio America, Inc. has announced an inspiring partnership with the Charles Darwin Foundation, unveiling two limited-edition G-SHOCK watches designed to celebrate and support the conservation of the Galápagos Islands. This…
TAG Heuer Returns As Official Timekeeper Of Formula 1 For 75th Anniversary
As Formula 1 celebrates its milestone 75th anniversary, Swiss luxury watch brand TAG Heuer has announced its return to the sport as the Official Timekeeper. This marks a revival of…
Closer Look: Zenith Defy Skyline Ceramic Americas Edition
Introduced a month or so ago during the 2024 edition of SIAR México, the largest watch event in Latin America, the new Zenith Defy Sky Ceramic Americas Limited Edition timepiece…