In big news today, Swiss watch brand Girard-Perregaux announces that it has teamed with Aston Martin as the Official Watch Partner for the British luxury automobile manufacturer. This is big news,…
Girard-Perregaux Teams With Aston Martin
Three Reasons Why The TAG Heuer, Porsche Partnership Works
Just last week, TAG Heuer and Porsche raced ahead and announced a long-term partnership to work together on collaborations. It seems that everyone was quick to rush to report the…
Introducing Wilbur Watches Launch Edition: Race Fuel Only
It may be 2021, but that doesn’t stop us from loing at some great watches that were unveiled in 2020 and that are on the market now, especially when they…
Steve McQueen’s Heuer Monaco Worn In 1971 Film, Le Mans, To Be Auctioned by Phillips
Steve McQueen put time on the map – at least for TAG Heuer back in the 1970’s when he wore the Monaco in the film Le Mans. McQueen was an…
Introducing The New Sport Carrera Chronograph 160 Years Special Edition Watches
As part of its ongoing efforts to celebrate its 160th anniversary, TAG Heuer continues to focus on the Carrera collection. Today, the brand unveils the all-new TAG Heuer Sport Chronograph…
Why The Jacob & Co. $1 Million Twin Turbo Furious Bugatti La Montre Noire Is A Collector’s Watch
Once again, Jacob & Co. wows us with its watchmaking prowess and cool design aesthetic. This time, the brand takes inspiration from a mythical Bugatti car gone missing — and…
24 Hours of Le Mans 2020 This Weekend, Reservoir Races In With IDEC Sport
This weekend, the 24 Hours of Le Mans 2020 is taking place, and Swiss watch brand Reservoir has pulled up to the starting , announcing its position as the Official…
TAG Heuer Times Spectator-less Indy 500, New Formula 1 Indy 500 Watch Honors Race
Today marked the 104th running of the famed Indy 500 in Indianapolis, Indiana. This year, though, in addition to being held later than usual, the event was totally spectator-less thanks…
IWC Teams With Mattel Hot Wheels To Create IWC Racing Team Transport Hot Wheels
They call it a “d passion for engineering, design and storytelling” — especially when it comes to small items, but IWC and Mattel’s Hot Wheels are about cars and racing…
Why The Jacob & Co. Twin Turbo Furious Bugatti 300+ Costs $580,000
Recently, Jacob & Co. announced its newest watch in the just-over one-year-long relationship with Bugatti: the Twin Turbo Furious Bugatti 300+. It retails for $580,000 and honors the Bugatti…
Franck Muller Teams With Rolls-Royce Motor Cars Geneva For Bespoke Watches
Franck Muller has teamed with Rolls-Royce Motor Cars Geneva to create a timepiece as exclusive as the British car brand’s bespe automobiles. The Bespe collection of watches is based on…
TAG Heuer Unveils Heuer 02 Chrono In Collaboration With Fragment Design’s Hiroshi Fujiwara
Tag Heuer has been very busy lately. The brand has had several new unveilings already this year — including its connected watch second generation and the connected watch golf version. There are…
Bugatti And Jacob & Co. Release $280,000 Bugatti Chiron 16-Cylinder Tourbillon
Gear heads, this watch is for you. It has a host of mechanical bells and whistles that will have your head spinning, including 16 cylinders with actual moving pistons designed…
Ernst Benz Watch And ’74 Bronco Sell For $650,000 At Barrett-Jackson Auction
Swiss watch brand Ernst Benz has been involved in the world of auto sports and aviation for some time now. Now, the brand was inspired by another effort to support: The…
Pebble Beach Concours d’ Elegance: Bentley Wins Best Of Show; Breitling Displays Bentley Centenary Watch
It was an interesting few days on the California coast, where some of the most magnificent cars in the world were seen driving the Pacific highway and lining the famed…