HYT Unveils $75,000 Soonow Watches

For those who love HYT — the watch brand with fluid to indicate time — you will either love or hate the all-new Soonow collection. Playing off of the skull concept (not new to HYT), the news series features a uniquely bold design that showcases a three-dimensional look beneath the dial.

Essentially, each titanium is drilled with nearly 1,000 holes  and in the center of the skull, there are  313 18-karat gold pins.  Instead of the seconds hand being in the left eye, the words “soon” and “now” appear. The right eye i site power reserve indicator. Just 25 pieces will be made in two versions: steel with blue hours and orange accents, or steel with black DLC coating and fluorescent green fluid. The watches measure 48.8 mm in diameter, feature domed sapphire crystals and are water resistant to 50 meters. Each retails for $75,000.