Breitling Unveils Endurance Pro Watches, Strava Challenge

Breitling Endurance Pro watches

At Geneva Watch Days,  Breitling releases its sporty,  highly functional Endurance Pro watch collection. This new line is offered at a great price/value proposition and is extremely high-tech and geared-for-performance in the everyday world that many of today’s active sports enthusiasts pursue. Inspiration Behind the Breitling Endurance Pro Watch In fact, the watch was developed…

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Hands On With The Tutima M2 Pioneer

Tutima M2 Pioneer

When it comes to the ultimate sports watch, Tutima’s M2 Pioneer stacks up against the best of the well-known brands – and even has a little more to offer in terms of gutsy looks and top-notch German craftsmanship. Recently, I borrowed the M2 Pioneer and wore it for a week at the beach – in…

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Alexandre Meerson: Customization By Design

Meerson customized watches

When he first started his own watch brand, Meerson, fashion designer Alexandre Meerson knew exactly what he wanted to offer clients: Customized watches. In fact, he didn’t begin by creating his own watch lines. Instead, he went out and worked directly with clients to create the watches that were in their heads. The thing is,…

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A Closer Look At The New TAG Heuer Carrera Sport Chronograph Collection

TAG Heuer Carrera Chronograph Sport

It was just recently that TAG Heuer announced its newest Carrera Sport Chronograph watches — slated to be out this fall. The watches are in celebration of the brand’s 160th anniversary and in celebration of its first true racing chronograph: the Carrera. That  watch, introduced nearly 60 years ago was the brainchild of Jack Heuer.…

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Beginner’s Guide: What Is A Chronograph?

Parmigiani Fleurier Tondagraph

This week we offer a quick look at watch complications from a beginner’s viewpoint. For the past few months we have gotten  a lot of questions about watch complications and how to just get the basics down. So here, we offer watch education for a true novice. This week: What is a chronograph? What is…

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TAG Heuer Unveils Heuer 02 Chrono In Collaboration With Fragment Design’s Hiroshi Fujiwara

TAG Heuer, Hiroshi Fujiwara of Fragment Design.

Tag Heuer has been very busy lately. The brand has had several new unveilings already this year — including its connected watch second generation and the connected watch golf version. There are two more unveilings in the works, as well, and today the brand announced its  TAG Heuer x Fragment Design Heuer 02 Chronograph. Working with the “Godfather…

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