Almost a quarter century ago, Ulysse Nardin revolutionized mechanical watchmaking with the release of the original Freak in 2001. The watch, devoid of a dial, hands, or crown, redefined the…
A look at the world’s wristwatch brands, their newest timepieces, brand ambassadors, events and news – by brand.

Frederique Constant Expands Worldtimer And Women’s Collections
Frederique Constant, a Swiss brand known for its affordable luxury watches with manufacture movements, expands its offerings in several collections with new dial colors. In its Classic Worldtimer Manufacture series,…
The World’s First Production Quartz Watch, Seiko Astron, On Display At HSNY Exhibit
The Horological Society of New York (HSNY) has unveiled a new exhibit, “The Evolution of Seiko and Grand Seiko,” offering visitors a rare glimpse into the history and artistry of…
Artistic And Technical Feat: Corum’s Golden Bridge “Serpent”
Recently for my Top Watches of 2024 feature in Elite Traveler Magazine, I selected Corum as one of fewer than 30 watches to make the cut. The watch: the Golden…
Meet The Jaeger-LeCoultre Reverso Tribute Watches: New Size, Tourbillon In Steel
Jaeger-LeCoultre continues to put emphasis on its bed Art Deco Reverso watch, now with new sizes, a tourbillon in stainless steel and a classically chic Duoface Small Seconds — all…
A Closer Look: Ulysse Nardin’s $328,300 Royal Sapphire Watches
Just last week, pioneering watch brand Ulysse Nardin unveiled its pink and blue Royal Sapphire watches. The incredibly breath-taking pieces are not only visually alluring, but also mechanically advanced and…
IWC Schaffhausen Returns to Its American Roots with New Boston Boutique
Just a few days ago, and partly as a nod to its storied history, IWC Schaffhausen unveiled its first boutique in Boston, the city where it all began. Located on…
A Closer Look: Jaeger-LeCoultre Master Hybris Artistica Calibre 184
Recently, Jaeger-LeCoultre unveiled a groundbreaking new timepiece—the Master Hybris Artistica Calibre 184—at the Precision Pioneer exhibition in Beijing. This watch is a stunning fusion of mechanical ingenuity and artistic craftsmanship,…
Bulova Premieres ‘America Telling Time’ Documentary to Kick Off 150th Anniversary Celebration
In a grand celebration of its storied history, Bulova premiered America Telling Time: 150 Years of Bulova at the renowned Paley Center for Media in New York City last…
Introducing The Next-Gen Panerai Submersible Navy SEALs Watches
Panerai has a longstanding connection with the U.S. Navy, dating back to the 1950s and earlier with other naval regimes in Europe. In recent years, the brand has strengthened this…
Hublot Unveils Spirit of Big Bang Tourbillon SORAI, Helps Save Rhinos
Hublot continues its on-going mission to protect one of the world’s most endangered species—the rhinoceros—through its partnership with SORAI (Save Our Rhinos Africa and India). In collaboration with former international…
Meet THE TAG Heuer Monaco Chronograph Racing Green
TAG Heuer continues to push the boundaries of motorsport-inspired horology with the introduction of the TAG Heuer Monaco Chronograph Racing Green. This release, part of the famed Monaco collection, celebrates…
IWC Pilot’s Watch Chronograph Polaris Dawn Back On Earth With Astronauts
In a monumental achievement for both space exploration and horology, IWC Schaffhausen played a significant role in the historic Polaris Dawn mission, which saw four astronauts don custom-designed IWC watches…
Ulysse Nardin Partners With Gumball 3000 Rally, Races Ahead With Bold Freak X
Swiss watch brand Ulysse Nardin, considered a definite maverick in the watch world, announces a milestone partnership with the iconic Gumball 3000 rally. The famed Gumball 3000 Rally is celebrating…
Jaeger-LeCoultre Unveils “Precision Pioneer” Exhibit, Hands-On Workshops
Swiss watch brand Jaeger-LeCoultre is bringing nearly two centuries of precision watchmaking to life with “The Precision Pioneer,” a traveling exhibition at its flagship boutique in New York City from…


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