The year 2022 marks exactly 25 years since Chopard opened its Manufacture and began creating its own movements. This was a huge step for the independent family-owned brand, but it was important to become fully integrated and to create top-notch horological masterpieces from the ground up. The L.U.C watch collection represents that technical prowess, with…
The Happy Diamonds collection of watches and jewelry from Chopard is an icon. When the brand first created watches with free-floating diamonds between the dial and the outer sapphire crystal, it could not have known that it was launching a legend. However, this incredible design with diamonds set free has become a symbol of joy,…
By Nancy Olson Chopard is debuting its first jumping-hour watch, the L.U.C Quattro Spirit 25, in honor of the 25th anniversary of its Fleurier Manufacture. This Poinçon de Genève-certified timepiece is a stunning example of Chopard’s genius in melding understated design and technical boldness—a pairing particularly evident within the L.U.C collection. There are just 100…
With next month marking the Chinese New Year, certain luxury watch brands are celebrating the event with specially made watches that honor the Chinese zodiac symbol. For Chopard, creating the L. U. C XP Urushi Year of the Ox watch was a particularly intriguing feat. That is because Chopard turns to the ancient Asian craft…
Sartorially crafted straps are always a good thing, especially when a top Swiss watch brand teams with a top Italian suit maker. Recently, Chopard joined forces with Italian sartorial brand Kiton to create a limited edition watch that underscore the values of both luxury brands. Created in a limited edition of 100 pieces, the L.U.C…
Today, as independent Swiss watch brand Chopard unveils its newest Alpine Eagle XL Chronograph — with in-house-made COSC-certified chronometer movements — we are witnessing the next realm of the brand’s leadership and of its pioneering spirit when it comes to sustainability. Family Growth At Chopard I have been highly familiar with Chopard and its owners,…
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