Since its debut in 1983, Casio’s shock-resistant G-Shock watch has been absolutely synonymous with rugged durability and precision performance. The brainchild of Mr. Ibe, the G-Shock was conceived as a watch that would never break. To this day, G-Shock stands behind that idea and the motto, Never give up. Every G-Shock watch is built with seven over-arching elements: electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. Now, the brand’s newest Virtual World Collection continues the theme.
Essentially, the Virtual World Collection consists of three popular G-Shock watches in colors that stem from virtual reality hues of bold violet blue on the dial against black with a black strap and bezel. The three models being offered in this vibrant color way are the GA2100 with octagonal bezel and thin case with a carbon core guard structure, GA700 and GA900, each with large, rugged cases and metallic dials.
The look of these watches, inspired by so many virtual experiences, video games, digital concerts and cultures, is the perfect fit for the analog digital timing and other functions they underscore. All of the watches boast Super LED backlights for enhanced readability of the different functions and indications.
Among those indications are five daily alarms (for the GA700 and 900 versions), 200-meter water resistance, shock resistance, 1/100th of a second stopwatch function, a countdown timer for 1 hour on the GA 700 and 900 and for 24 hours on the GA2100. All three watches also offer a fully automatic calendar and world time in 31 to 48 cities. As if all of this wasn’t enough, G-Shock prices the power-packed watches at irresistible retail numbers. GA2100 sells for $99; the GA700VB sells for $110 and the GA900VB sells for $140. All three will be available for sale later this month.