This year, SIHH has opened its doors to nine independent brands that have something to say that is in keeping with the haute horlogerie exhibition. Among those brands: H. Moser & Cie. We found interesting diversity at the show from this brand, with pieces ranging from a mechanical snub at the Apple watch (more on that next week), to the Endeavour Small Seconds Bryan Ferry—designed by the song writer himself.
Many will know Bryan Ferry as the singer, song writer responsible for a number of 80’s classics, most notably “More than This” and “Slave to Love.” An icon of sartorial and personal cool, he created a style all his own. What few know is that he is also an accomplished designer. Having studied Fine Art under Richard Hamilton at Newcastle, and designing the album covers of the glam rock band Roxy Music, his artistry is well documented. It is this creativity and panache that brought him together with H. Moser & Cie.
Having discovered the brand through a friend, Bryan Ferry came to express a desire to develop a collaborative piece with the brand. The result is the limited edition Endeavour Small Seconds Bryan a Ferry. The source of inspiration stems from the vintage models of H. Moser & Cie, specifically the pocket watches.
The dial of the Endeavour Small Seconds Bryan Ferry is white lacquered with a matte finish and with black numerals and red 12 o’clock digit. Additionally, the retro look is anchored by the minute track, which emphasizes the edge of the dial and helps draw the eye to the blued hands. In place of the classic ‘Swiss made’ written on the dial, ‘Bryan Ferry’ is written in red at the 6 o’clock position.
The 38mm case is created in rose gold with a buffed brown calfskin strap. The dial side of the watch features hours, minutes and small seconds, while the movement side features a power reserve indicator. The mechanical hand wound calibre HM321 offers 3 days of power reserve.
TECHNICAL FEATURES – Endeavour Small Seconds Bryan Ferry
Reference 1321-0116, model in rose gold, white lacquered dial, leather hand-finished bracelet in brown calfskin, limited edition of 100 pieces.
18-carat rose gold, three-part
Diameter: 38.8 mm, Height: 9.3 mm
See-through sapphire crystal case-back
Crown adorned with an “M”
Engraved on movement side of case with “LIMITED 100 PCS”
White matte lacquered dial
Hands with a traditional blued finish and shape
Mechanical hand-wound in-house HMC 321 calibre
Diameter: 32.0 mm or 14 ¼ lignes
Height: 4.8 mm
Frequency: 18,000 Vib/h
Power reserve: minimum 3 days
Moser teeth for all wheels and pinions
Original Straumann Hairspring® with a stabilised Breguet overcoil
Interchangeable Moser escapement
Hours and minutes
Power reserve indicator on movement side
Hand-stitched, hand-finished brown calfskin leather
Solid rose gold pin buckle engraved with the Moser logo