WatchTime New York Photo: ONYSKO PRODUCTION
When WatchTime New York first opened its doors in 2015, it was a bold idea: a watch event that welcomed the public, put collectors face to face with brand executives, and offered hands-on time with extraordinary timepieces. Ten years later, it’s not just a show—it’s the heartbeat of what has become New York Watch Week.
From October 14–19, 2025, watch enthusiasts will find a full calendar of horological happenings across Manhattan. At the center of it all sits WatchTime New York, returning to Gotham Hall October 17–19. Organized by WatchTime magazine, the event has grown into the city’s premier watch fair, known for its scale, energy, and brand lineup.
WatchTime New York, 2024
This year marks a record: 44 brands on display. Independents like Armin Strom, MB&F, Gerald Charles, and Hautlence are rubbing shoulders with larger names such as Chopard, Oris, and Parmigiani Fleurier, plus heavy-hitters like Blancpain, Piaget, Citizen, Zenith, and Ulysse Nardin. Some models will be making their U.S. debut, while others are full-on world premieres.
Highlights include Armin Strom’s Mirrored Force Resonance Ice Blue, limited to just 15 pieces and powered by the brand’s patented resonance system; Parmigiani Fleurier’s elegant Toric Tourbillon and Toric Quantième Perpétuel; and Citizen’s Attesa limited edition crafted in Super Titanium™ and driven by Eco-Drive tech. And that’s only scratching the surface.
Parmigiani Fleurier Toric
Tickets ($50 per day) are available in advance through the WatchTime New York website and cover all Gotham Hall activities, from whiskey tastings to watchmaking demos. Whether you’re a seasoned collector or simply curious, the 10th anniversary promises a packed weekend that shows just how far the event—and New York Watch Week itself—has come.
Armin Strom
Running concurrently with the WatchTime New York event is the more accessible (attendance wise and watch brand price point wise) WindUp Watch Fair sponsored by the Worn & Wound watch platform. Open from October 17-19, the show takes place at Center415 in mid-town.
This show is also celebrating 10 years of existence and has morphed over the years from a market type of environment to a more sophisticated exhibition with watch booths, display cases, panel discussions and other events. This show boasts 140 brands in three halls, including Bulova, Accutron, G-Shock, Citizen, Furlan Marri, Praesidius, Studio Underdog, Timex and others.
Citizen Attesa Sapphire Bezel
