He Loves Me, He Loves Me Not—Christophe Claret turns the Whimsical Game into Wrist Reality with the new Margot for Women (video)

Christophe Claret continues in his gaming concept of playful watches for the wrist – this time releasing his first ever women’s watch: Margot. Inspired by the romantic act of plucking the petals of a daisy one by one to find the answer to the riddle “He loves me, he loves me not,” Claret offers a…

Read More →

5 Dream Watches from DeBethune –Introducing Dream Watch 5 and Recalling Previous Dream Watches at BaselWorld 2014 (slide show)

Recently, and again here at BaselWorld 2014, the very well-known and respected DeBethune unveils its Dream Watch 5. The timepiece is a delight to look at from all angles and a beauty to wear – easily distinguishable and definitively eye-catching. What’s more, the brand is unveiling another version of this watch at BaselWorld that we…

Read More →

Even if You Don’t Dive, You’ll Want to Wear this Watch: Introducing the ScubaGraff and More (Pre-BaselWorld 2014)

Here’s a brand we don’t talk about often – mostly because their timepieces are so over-the-top when it comes to diamonds. After all, Graff is one of the world’s foremost diamond houses. It also is a brand that offers superb complications in watchmaking for men of extremely discerning tastes. While this British born diamond house…

Read More →

BaselWorld 2014 Here We Go

It happens every year like Swiss clockwork – BaselWorld. It’s the biggest watch exhibition in the world and let me tell you – it is huge, exhausting, exhilarating and wild all at the same time. For me, having attended the fair for 30 years this year, it’s like going home. I get to see so…

Read More →

Breva Watches: Fear and Awe at the Same Time (Pre-BaselWorld 2014 / Video)

I’m slightly claustrophobic. Most people don’t know this about me – now many do. However, I share this with you because it is slightly relevant to today’s post. Recently, while truly studying the Breva Genie 01 watch, I had to stave off my fears and enter a small hyperbaric chamber if I wanted to see…

Read More →

Introducing the Anxiously Awaited Official Watch of the FIFA World Cup, Brazil 2014 – by Hublot

Lovers of international football are passionate about the sport. They may also be passionate about the world premier of the official watch of the 2014 FIFA World Cup – the Hublot Big Bang Unico Bi-Retrograde Chronograph King Gold. The watch, unveiled in Tokyo with world-famous Pelé, was developed and designed especially for World Cup football…

Read More →