Introducing Tire’d Watch Company’s Rapide

Moving higher up the retail price point of affordable watches this week, we now unveil a new and unusual Swiss-made  watch brand. Definitively opposites – the words Tire’d and Rapide have so much in common. It starts with entrepreneur Edward Cole – an ex-Wall Street guy with a dream to build his own watch. Many of…

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Patek Philippe New York – Just Like Being in Geneva

Earlier this week, Patek Philippe celebrated the official opening of its new offices and watch service department in New York City. High above Rockefeller Center, with a superb view of the famed skating rink, Thierry Stern, President of Patek Philippe worldwide, and Larry Pettinelli, US President, cut the proverbial ribbon – opening the  doors to stunning…

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Watch Education: What Exactly is a Perpetual Calendar Watch?

One of the most sought-after complications on today’s watch market is the perpetual calendar. These sophisticated time trackers typically hold calibers with anywhere from 300 to 600 pieces and command prices that range from $25,000 to hundreds of thousands of dollars, depending on their added functions and adornments. Waiting lists for these watches can run…

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Introducing Cartier’s Dial Art

This year Cartier reverts to history  — reinterpreting ancient arts into watch dial formats that leave us all a bit jealous of those who can afford to buy these masterpieces, and – of course — hungry for more. Among the motifs Cartier utilizes this year: Granulation; Cameo work; Sculpting of mother of pearl; Marquetry and…

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A Moment in time with Daniel Dreifuss of Maurice de Mauriac

For a small watch brand, Maurice de Mauriac has one very big presence. This brand, which we have written about before here, has made amazing strides in its 16 years of existence thanks to the foresight and innovative thinking of founder Daniel Dreifuss. Located in Zurich, Maurice de Mauriac watches are hand crafted, with just a…

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Greubel Forsey Takes Time to a New Level

As seen on Worldtempus.com You had to look really hard at this year’s SIHH to see the cooperative work of Greubel Forsey and miniature sculptor artist Willard Wigan – who micro-sculpts art on metal that is smaller than 1/15th of a single grain of rice.  The sculpture created for Greubel Forsey’s Art Piece 1 watch…

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