The Power of the Press: Meet the Rolex Pepsi (original pics, prices)

It happened before the BaselWorld Fair even opened to the public. Just a couple of days before, a few members of the watch press got the first look at the new Rolex Oyster Perpetual GMT Master II watch. A world’s first, this timepiece features a Cerachrom bezel created in blue and red. Suddenly, the timepiece…

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3 World Records Set at BaselWorld 2014 by Bulgari, Graff, TAG Heuer

A few months ago, after SIHH, we brought the three top world records set for timepieces during that Fair. Now, post-Basel, we bring you the three record-setting watches from this year’s BaselWorld 2014.  From ultra thins to ultra shimmer, it was a strong year for world premieres and records. We know you are chomping at…

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We’re Officially Back: BaselWorld 2014, the Good, the Bad and the Ugly

This was a particularly long trip f or me. It always is. Basel is an eight-day marathon test of endurance of strength and memory. This year, however, I also went a week early to Europe to celebrate the 130th anniversary of Bulgari (we’ll bring you more about that here soon).  So, two and a half…

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Rolling Out History: Elvis Presley’s Stutz Drives onto Charlotte Speedway

By Ryan Walsh Breaking the norm at Charlotte Motor Speedway with a little more class and a lot less speed than usually seen there, one famous car rolled out onto the track a little over a week ago. If you’re a fan of The King, this story is even better. March 27 was the day…

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Storage Wars II: Top 4 Creative USB’s from BaselWorld 2014

We always come back from BaselWorld talking about all the great timepieces we saw – and we should. But, as we all know- the info about those watches has to be somewhere – and that is usually on a USB. Indeed, storage is one of the most important aspects when it comes to offering journalists…

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