Jaeger-LeCoultre Celebrates 180th Anniversary with Gyrotourbillon 3 and Jubilee Watches

Since its inception in 1833—180 years ago—Jaeger-LeCoultre has been a brand dedicated to excellence and creativity. From founder Antoine LeCoultre, who invented so many important timekeeping nuances, to today’s brand caretakers who perpetuate that spirit, Jaeger-LeCoultre continues to achieve record-breaking milestones. To date, the brand has more than 400 patents and 1,242 calibers under its…

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Exclusive Interview: Emmanuelle Chriqui and Baume & Mercier

A fan and ambassadress  of Baume & Mercier,  actress Emmanuelle Chriqui has partnered with the brand in the design of specially made watch straps for the alluring Linea line (which is known for its easily interchangeable watch straps and versatility).  With delicate features, sultry eyes and an infectious smile, Chriqui has charmed many in her…

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Introducing TAG Heuer’s new Carrera Carbon Caliber 1887 Concept Chronograph

It’s been a month of new technology, new innovations, concept watches and more. We’ve seen some great “firsts” in the watch industry here in Switzerland. Now, TAG Heuer joins the pack with its newest ultra-light Carrera Carbon Caliber 1887 Concept Chronograph — manufactured in Carbon Matrix Composite weighing 19g. The motor-sports inspired watch is made…

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Write Away – Win a Girard-Perregaux Fountain Pen for your Fiction

Girard-Perregaux has occasionally inspired flights of prose. Among the existing literary references to Girard-Perregaux’s timepieces: a mention in the first chapter of the 1957 James Bond novel From Russia With Love, in which author Ian Fleming describes the villain’s watch: “There was also a bulky gold wristwatch on a well-used brown crocodile strap. It was…

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Vintage Fine – Franck Muller Releases the Vintage 7-Days Power Reserve

First shown to the world at the recent World Presentation of Haute Horlogerie & Jewellery in Monaco, the new Franck Muller Vintage (Curvex) 7-Days Power Reserve Mechanical wristwatch was the star of the Geneva Watchland exhibition thanks to its retro appeal and fine mechanics. The 7-Days Power Reserve mechanical watch – with its 213-part movement…

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Watch Education: What is a Chronometer and What is COSC Certification?

A few weeks ago we answered the question, “What is a Chronograph?” and promised to bring to light the difference between a chronograph and a chronometer – terms that are often mixed up in today’s world. In fact, a chronometer is a watch that has undergone stringent testing under laboratory conditions and is then certified…

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