MIDO Takes The Ultimate Plunge: Partners With Red Bull Cliff Diving World Series 2019

Mido Red Bull Cliff Diving

Easily viewed as the most prestigious — and spectacular — cliff diving competition in the world, the Red Bull Cliff Diving World Series 2019 began this past week and features Swiss watch brand Mido as the Official Performance Partner.  In both worlds, the need for a balance between precision and aesthetics is key.   Athletes Jonathan…

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Montblanc Brings New Meaning To Communing With Nature In New Watch Campaign

Montblanc 1858 Geosphere

It was in November of 2017 the Montblanc brought a select group of journalists to Jackson Hole, Wyoming, to discover the brand’s newest directions in timepieces. One of the big messages: a return to nature. The brand was unveiling watches at the SIHH 2018 that would highlight mountain climbing, hiking and more. This year, with…

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Breitling Leaves Baselworld, Tudor Announces Plans To Build New Space, Baselworld Management Speaks Out

Breitling Baselworld

In a really not-unexpected move, Breitling announced that it will not be returning to Baselworld in 2020. Just a couple of weeks ago, we posted our Baselworld 2019 wrap-up article. There we mentioned that Georges Kern, CEO of Breitling, indicated that unless he and the show could work out a way for the brand to…

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10 Watches That Played Starring Roles in Iconic Movies Over The Decades

Paul Newman's Rolex Daytona sold at a PHillip's Auction for $17 million

With summer movie flicks on their way to us, I wanted to review some of the great, iconic movies of all time and the watches that we saw in those films. It is a topic I wrote extensively about in other posts, so it is worth taking a look at once again now. Especially since…

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Hands On: Carl F. Bucherer Heritage Bicompax Annual Calendar

Carl F. Bucherer Heritage BiCompax Annual Calendar as unveiled at Baselworld 2019.

Swiss independent watch brand Carl F. Bucherer has a lot going on in its product repertoire this year. It was just late last year that the brand unveiled its new Heritage collection — showcasing a masterful Tourbillon Double Peripheral watch with a masterful engraving of Lucerne (the brand’s home town) on the case back. Now,…

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