Behind The Scenes Of The 144th Kentucky Derby With Longines

Justify, ridden by jockey Mike Smith, wins the 144th Kentucky Derby, the wettest in history, on Saturday, May 5, 2018, at Churchill Downs in Louisville, Ky. Longines, the Swiss watch manufacturer known for its luxury timepieces, is the Official Watch and Timekeeper of the 144th annual Kentucky Derby. (Photo by Diane Bondareff/Invision for Longines/AP Images)

This past weekend I had the wonderful fortune of being invited by Longines to the famed Kentucky Derby. In the middle of America – Louisville, Kentucky, to be exact – I would get to sport grand fascinators and hats, drink mint juleps (the official cocktail of the Derby) made with Woodford Reserve bourbon (one of…

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Zeroing In On Watch Brand Trends, Challenges And Even Smart Watches

Roberta Naas (photo: Roger Ruegger)

Not too long ago, Fifty One East Magazine conducted an interview with ATimelyPerspective founder and editor, Roberta Naas, about the state of the watch industry. That  interview was published a few months ago. Today, we are happy to be able to bring those questions and answers about the industry to the forefront on ATimelyPerspective. This…

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Bulova Unveils “A History Of Firsts” Coffee Table Book By 10 Acclaimed Authors, Including Nile Rodgers

"Bulova: A History of Firsts" published by Assouline, edited by Aaron Sigmond and written by 10 contributing authors.

Let’s get something out of the way right up front. I am not new to authoring chapters or entire books. In fact, I have written six books on the history of timekeeping and on timepieces. Additionally, I have contributed chapters to several Group-Authored books, including one celebrating the history of Glashütte Original. Now, however, I…

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Does Anyone Have A Score Card For The Revolving Doors Of The Swiss Watch Industry?

Richemont headquarters, SWitzerland.

Well, I  am not going to sugar coat this. The Richemont Group is making some more changes in the ranks, and one or two of them are quite interesting.  Alain Zimmermann, long-time CEO of Baume & Mercier will be stepping aside in June as he heads into a newly created Richemont Corporate position as head…

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Carl F. Bucherer Unveils Baselworld 2018 New Watches, Including Manero Double Peripheral Tourbillon: Video

Carl F. Bucherer Manero Double Peripheral Tourbillon as seen at Baselworld 2018

Following the Baselworld 2018 exhibition, there is so much to cover — we literally saw nearly 100 brands and several thousand watches, that it takes a little time to get close-up with each brand. While we are putting together our hands-on reviews, though, we tap into the great video done by our friends at TheWatchesTV.…

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Hands On: Baume & Mercier Pulls Out All the Stops With New Clifton Club Indian Motorcycle Legend Tribute Scout And Chief Watches

Baume & Mercier Clifton Club Indian(R) Legend watches kick it up a notch.

Avid watch lovers familiar with our site know that we have a special affinity for Swiss watch brand Baume & Mercier. Perhaps it stems from the fact that this brand has such a wonderfully inspiring roots story — founded by a husband wife team more than a century and a half ago – and dedicated…

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