Breaking News: Richemont Group Launches New Watch Brand Called Baume

The new Baume brand is considered genderless and utilizes only sustainable, recycled and up-cycled materials.

Yes, you heard right. The luxury Richemont Group has just launched a new watch brand — an affordable one at that. Yes, you also heard right, the new brand is called Baume — mostly because it was conceived of and begun under the auspices of its “mother” brand Baume & Mercier. Additionally, the new brand…

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Worn & Wound’s First West Coast Wind-Up Show Happens This Weekend in San Francisco

Oris Divers Sixty Five. Oris is a partner sponsor of the Worn & Wound Wind-Up show.

Beginning this Friday, May 18, more than two dozen interesting independent watch brands — most with retail prices  lower than $5,000 — will flock to  San Francisco’s Chandran Gallery to showcase their newest watch collections, including a few special editions to be launched at the three-day Wind-Up fair by Worn & Wound.. Among them are…

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Hands On With The World’s Most Complex Chronograph: A. Lange & Sohne Triple Split Watch

A. Lange & Sohne Triple Split chronograph.

German brand A. Lange & Sohne continues to be an innovator in the haute horlogerie community. This year, the brand once again tops its own records, setting a new benchmark standard in chronographs with its remarkable Triple Split mechanical watch. The world’s first split-seconds chronograph that enables the wearer to track comparative time measurement in…

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The Rise of Metiers D’ Arts Watches, And Four Artistic Dials Unveiled in 2018 (Piaget, Cartier, Louis Moinet, ArtyA)

Piaget Altiplano Tourbillon watches made with marquetry gemstone dials (malachite, lapis lazuli).

Not too long ago, I wrote a guest editorial for Swisstime.Ch … a powerful reference for Swiss watch for a couple of decades.  It was about the concept of the watch dial as art. Here, we revisit that editorial and show off four of the most fantastic Metiers  D’Arts watches of 2018. Keep in mind…

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Actor Robert Downey Jr., AKA Ironman, Dons Devon Tread F1 Watch in Avengers: Infinity War Movie

Devon Tread F1 watch worn by Robert Downey Jr. in the Avengers: Infinity War movie.

A box office hit on its opening weekend, Avengers: Infinity War continues to attract loves of the super heroes. In addition to the celebrities that are shining on the big screen in the Marvel Studios film that witnesses Iron Man, Thor, the Hulk and all of the other Avengers uniting to fight one of the most powerful…

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Behind The Scenes Of The 144th Kentucky Derby With Longines

Justify, ridden by jockey Mike Smith, wins the 144th Kentucky Derby, the wettest in history, on Saturday, May 5, 2018, at Churchill Downs in Louisville, Ky. Longines, the Swiss watch manufacturer known for its luxury timepieces, is the Official Watch and Timekeeper of the 144th annual Kentucky Derby. (Photo by Diane Bondareff/Invision for Longines/AP Images)

This past weekend I had the wonderful fortune of being invited by Longines to the famed Kentucky Derby. In the middle of America – Louisville, Kentucky, to be exact – I would get to sport grand fascinators and hats, drink mint juleps (the official cocktail of the Derby) made with Woodford Reserve bourbon (one of…

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