The big USA watch and jewelry shows are here. In Las Vegas from May 31 through June 4 – but sadly not open to the public – several important exhibitions take place, including the JCK Show and the Couture Show. At these exhibitions, brands unveil to the US market press and retailers the newest pieces…
A Moment in Time: Astronaut Scott Carpenter
On May 24th, in New York City, at the Breitling boutique, Breitling and astronaut Scott Carpenter celebrated the 50th anniversary of his first lift off into space. Scott Carpenter, pioneer of modern exploration, has the unique distinction of being the first human ever to penetrate both inner and outer space, thereby acquiring the dual title…
Video: Omega Rolls Out Start Me Up TV Commercial for London Olympics
We dont often cover TV commercials here at atimelyperspective, but this one is well worth a viewing. It is the first OMEGA LONDON 2012 TV commercial, featuring the world-famous Rolling Stones soundtrack “Start me Up,” along with some amazing athletes and their determination. The television commercial, produced in 15-, 30- and 60-second versions, features Chinese…
Around the World: Breitling Unveils 50th Anniversary Navitimer Cosmonaute Limited Edition Watch
In New York City last week, Breitling celebrated the 50th anniversary of Scott Carpenter’s three-orbit space flight aboard the Aurora 7 capsule (see yesterday’s “A Moment in Time” with Scott Carpenter). To celebrate, the brand also brought in esteemed astronaut Mark Kelly and Russian cosmonaut Sergey Volkov. Sergey is the only second-generation cosmonaut in the…
Video: Audemars Piguet’s Brand Ambassador, Novak Djokovic Breaks the Rules
In a few short days, a full video of the one below will be released. But here we introduce a sneak peek of Audemars Piguet’s brand ambassador, Novak Djokovic in a special moment on video. Recently Audemars Piguet unveiled one of the most creative ad campaigns in haute horlogerie – “To break the rules, you…
Time Capsules, Commentary: Memorial Day — Perrelet Honors America
It was in 1868 that Memorial Day was officially proclaimed. Originally, the day was called Decoration Day, and was developed as a day of remembrance in America for those who have died in our nation’s service. It is a day where the American flag runs high – on flagpoles, in cemeteries, in the homes of…
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