As women’s watches continue to enjoy renewed attention across the industry, Citizen Watch Company remains one of the strongest contenders in the under-$1,000 category. The brand has long understood that women want more than smaller versions of men’s watches—they want pieces with distinctive design, refined details and everyday versatility. Its newest additions to the Citizen…

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It starts simply enough: a man in an elevator, a woman rushing in just before the doors close. “Is that a Citizen?” she asks, eyeing his watch. “Yes. Powered by light.” “Any light?” And just like that, the elevator ride turns into something else entirely. With each question she asks about what powers the watch…

The post How Citizen’s Eco-Drive Commercial Turns An Elevator Ride Into an Adventure appeared first on ATimelyPerspective.

Just in time for the holiday season, Citizen introduces the new Citizen L Rainell collection—four striking timepieces that bring sculptural form, color, and conscience together in one elegant design. Inspired by the beauty of raindrops and rooted in the brand’s Tokyo design ethos, Rainell embodies modern femininity: confident, graceful, and distinctly individual. The name “Rainell,”…

The post Citizen Unveils Rainell Raindrop-Shaped Watch appeared first on ATimelyPerspective.

When WatchTime New York first opened its doors in 2015, it was a bold idea: a watch event that welcomed the public, put collectors face to face with brand executives, and offered hands-on time with extraordinary timepieces. Ten years later, it’s not just a show—it’s the heartbeat of what has become New York Watch Week.…

The post How WatchTime NY Paved The Way to New York Watch Week appeared first on ATimelyPerspective.

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With Marvel Studios’ Fantastic Four: First Steps now in theaters, Citizen Watch is celebrating its continued partnership with Marvel through a standout new timepiece: the Marvel | Citizen Zenshin, a limited-edition watch designed in honor of Marvel’s “First Family.” While the watch was first announced in June, it now takes on added relevance as fans…

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More than half a century after making horological history with the world’s first titanium watch, Citizen is once again pushing the boundaries of material science. This time, the brand introduces a fresh chapter in its legacy: Duratect™ Amber Yellow Super Titanium™—a rich, soft-toned hue that combines beauty, durability, and technical innovation. The launch celebrates 55…

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Citizen Watch has unveiled Citizen Premier, a new category of watches for the brand that elevates its presence in luxury watchmaking. Combining more than a century of horological expertise with cutting-edge technology, Citizen Premier encompasses two collections: Series 8 and Attesa. While both lines reflect Citizen’s commitment to precision and design, Attesa takes center stage…

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Yes, for some of us the name of the Citizen Tsuyosa collection is difficult to pronounce. But, taking its name from the Japanese word for “strength,” the Tsuyosa embodies durability, functionality and great aesthetics. That is particularly true of the three new versions just introduced by the brand in a 37mm case. Expanding the popular…

The post Citizen Unveils New Size, Colors In Tsuyosa Series appeared first on ATimelyPerspective.

This holiday season, Citizen Watch Company and Tenoverten nail salon teamed up to create a special $45 gift-with-purchase custom offer to its customers. The offer – available with certain Citizen ladies watch purchases – is called Mani Mate and is a set of three custom nail polish shades, each inspired by a specific watch. The…

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(This article by Roberta Naas was first published on Forbes.com.) Just recently in New York City, Japanese brand Citizen Watch Company celebrated the 100th anniversary of its first-ever watch – a pocket watch created in 1924. That watch was not only a mechanical piece of art and technology significant for its day, but also served…

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Top Japanese brand, Citizen Watch, recently released three exclusive Attesa models in collaboration with its corporate partner, ispace, inc., inspired by the ongoing HAKUTO-R lunar exploration program. This collaboration, initiated in 2019, underscores CITIZEN’s commitment to lunar exploration and resource development. Additionally, it celebrates the technology of Citizen, incorporating world-first technologies and more. The three…

The post A Closer Look At the Citizen Attesa Watches Inspired By Hakuto-R Lunar Program appeared first on ATimelyPerspective.

Last week, Citizen Watch America opened its first multi-brand boutique outside of Tokyo – right across from Rockefeller Center. Located in the hub of New York city at 605 Fifth Avenue, the three-level, 7,000-square-foot store plays home to many brands that the average consumer may not even know belong to the Citizen Group: Citizen, Accutron,…

The post Citizen, Bulova, Alpina, Frederique Constant, Accutron Make NYC Debut appeared first on ATimelyPerspective.

The Couture Las Vegas jewelry show, renowned for showcasing the epitome of luxury and style, unveiled an array of breathtaking wristwatch trends that are set to redefine the world of timepieces in 2023. Attendees were treated to a visual feast of color, sophistication, and sporty elegance as top watchmakers from around the globe presented their…

The post Color, Sporty Chic and Whimsical Mark The Wristwatch Trends At Couture Las Vegas 2023 appeared first on ATimelyPerspective.

Vintage inspired but with a true modern day twist, especially as it pertains to color, Citizen Watch Company unveils the Automatic NJ015 collection of mechanical watches. With five vibrant hues, the 40mm watches are the perfect size for any wrist. Colors include royal blue, yellow, green, turquoise and black and the watches boast integrated stainless…

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Citizen creates the Thin Line collection watches that honor first responders. The series includes watches whose black dials are accented with a line of color appropriate to the heroes who put their lives on the line every day to help and save others: Red (fire fighters), Blue (police officers) or White (medical professionals). These watches,…

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The much-anticipated movie, Avatar: The Way of Water made its debut just a couple of weeks ago. A sequel film to Avatar that launched in 2009, the new movie was years in the making and three years for the underwater filming to be completed up to the high technical  standards of director James Cameron (think the…

The post Avatar Fans Now Have A Watch: Citizen Avatar ‘The Way of Water’ Watches appeared first on ATimelyPerspective.

  It was a true story. Thirteen people trapped in an underground cave system that started flooding. The movie Thirteen Lives chronicles the rescue mission in Thailand where a group of young boys and their soccer coach were trapped as the flood waters rose. The rescue dive mission in the Tham Luang Nang Non caves…

The post The Movie ‘Thirteen Lives’ Is About Diving To Save Lives, Citizen Is Proud To Dive With Heroes appeared first on ATimelyPerspective.

Japanese watch brand Citizen has an Alliance Partnership with Disney, which owns Star Wars/Lucas Films. Citizen is the Official Timepiece of the Walt Disney World Resort, Dinseyland Resort, Disneyland Paris Resort and more. It also has a partnership via Disney with Star Wars, and as fans around the world prepare for the Fourth to be…

The post Citizen Unveils New Ana-Digi Star Wars Watches: May The Fourth Be With You appeared first on ATimelyPerspective.

Japanese watch brand Citizen unveils a new innovative scent-diffusing wellness clock  called Sensory Time(TM) that is designed to release scents at critical points in the day and night. Billing the clock as a “fully integrated, time saving and a life enhancing product,” the brand is all about promoting wellness especially during these stressful COVID-19 times.…

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Naomi Osaka Wins US Open Women’s Singles With the US Open taking place throughout the past 10 days in New York — without spectators — it was an interesting final championship weekend. Taking her second U.S. Open title (and her third Grand Slam championship), 23-year-old Naomi Osaka won the Women’s Singles. A brand ambassador for…

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If you’re an Ironman lover – next week is your week. Beginning on Sunday, a host of special Marvel and Tony Stark events are taking place. While fans are still trying to fathom the death of  Tony Stark in “Avengers: Endgame” Citizen Watch company is creating the ultimate “hang on to him” keepsake: the Tony…

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Earlier this year, Citizen Watch Company announced that it would be the Official Timepiece of  two world-class Disney resorts: Walt Disney World(R) Resort in Lake Buena Vista, FL,  and Disneyland Resort in California, as well as of Marvel New Media’s Creative Space.  In this relationship, Citizen’s logo will grace the Main Street USA clocks around…

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This year is a big one for Citizen, which celebrates its 25th anniversary as the Official Timekeeper of the U.S. Open Tennis Championships. Additionally, the brand announces a new partnership with tennis legend Billie Jean King and her Leadership Initiative – a non-profit organization that addresses critical social issues. The plan is to present new…

The post Citizen, Billie Jean King, US Open and Battle of the Sexes – Does it Get Any Better? Oh And There Are Watches, Too appeared first on ATimelyPerspective.

Today’s active lifestyles are all about exploration and sports. One of the top hobbies, especially in warm weather and tropic environs, is diving. While diving requires a lot of equipment and can be a bit costly, it can also be affordable. Imagine diving the incredibly beautiful yet super affordable Bali, for instance. That may well…

The post Four Top Dive Watches Unveiled at Baselworld 2017, at Less Than $3,000: Eterna, Oris, Edox, Citizen appeared first on ATimelyPerspective.

Many of my conversations with friends and new acquaintances often times include a bit about watches, naturally. Usually the topic arises by mention of who is wearing what on their wrist. In all honesty, though, most people I associate with are those who live on a modest budget. And surprisingly (or not) I see a great…

The post Citizen Unveils Ultra-fast, Super-accurate Satellite Timekeeping appeared first on ATimelyPerspective.

Starting at 11:00 am Eastern Standard Time today, the 98th Indy 500 – The Greatest Spectacle in Racing — begins. In this series 33 racers will zoom 200 laps in a counter-clockwise direction on the 2.5-mil oval track at speeds that average about 230mph. Racing, virtually, right along with them are top watch brands. Precision…

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