Zenith Sponsors The Distinguished Gentleman’s Ride For Charity, Highlights Pilot Type 20 Chronograph Ton Up Black

 |  October 2nd, 2018

This past weekend, more than 112,000 people rode classic motorcycles in the streets of 648 cities in 102 countries to benefit The Movember Foundation, dedicated to supporting prostate cancer research and men’s mental health. This marks the third year that Zenith has participated.The brand also featured the Pilot Type 20 Chronograph Ton Up Black as the Official Watch of the event. One of the world’s biggest charity fundraisers for men’s health, the DGR has raised more than $13 million to date, and…

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Why TrueFacet.com’s Brand-Certified Pre-Owned Division Is Garnering Accolades

 |  September 19th, 2018

It was just last month that TrueFacet.com, leading luxury online marketplace for acquiring and consigning fine jewelry and timepieces, launched its Brand-Certified Pre-Owned division.  It marked the first time that an e-commerce site could offer Brand-Certified Pre-Owned watches and jewelry.  The announcement quickly garnered attention of such publications as Forbes.com, Robb Report  and even TechCrunch. Why? Because heretofore, the only real industry that has been able to build a strong business on Certified Pre-Owned is the auto industry. It is totally…

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Zenith Pop-Up Boutique On Place Vendome In Paris Is Anything But Pop-Up

 |  March 30th, 2018

Last week, following a very busy Baselworld 2018 show, I joined Zenith watches on a brief trip to Paris, where the brand  opened what it calls a Pop-Up store. That Zenith boutique — strategically located  in Place Vendome — is anything but Pop-Up. Instead, it is a brick-and-mortar corner store right on Place Vendome. With windows on both sides, the “pop-up” store was most recently occupied by Zenith’s sister-brand Louis Vuitton, and is luxuriously appointed with light and dark wood…

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Winning Watches of the GPHG 2017

 |  November 9th, 2017

For readers who follow ATimelyPerspective, you know that we have been covering all the categories and nominated watches that were being judged in the 2017 GPHG Awards. Last night we attended the Grand Prix d’Horlogerie de Geneve Awards Ceremony in Geneva, and today we bring you a look at the winning watches from the 72 competing timepieces.  2017 PRIZE LIST: “Petite Aiguille” Watch Prize: Tudor, Black Bay Chrono Sports Watch Prize: Ulysse Nardin, Marine Regatta Men’s Watch Prize: Bvlgari, Octo Finissimo…

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Top Watch Brands Unveil New Timepieces at WatchTime New York

 |  October 24th, 2017

Just last week, the third annual WatchTime New York (2017) show was held at the magnificent Gotham Hall in midtown Manhattan. With more than 30 brands exhibiting watches – many of which had not yet been seen in the United States market– the day-and-a-half show attracted more than 1,200 watch lovers and collectors. This significant show in America is geared for the public rather than the retail trade and has continually gained in stature and attendance. The event opened on…

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Watch Collectors Unite: WatchTime New York 2017 Is Around The Corner

 |  October 6th, 2017

The industry event of the year is just around the corner. WatchTime New York brings together some of the most illustrious brands in the watch industry and opens them up to the public. Held at Gotham Hall in New York City, this two-day event welcomes 30 brands to center stage. Festivities kick off on October 13th during the WatchTime cocktail event. During this 3-hour event guests have the opportunity to meet brand executives, VIP’s, WatchTime editors, and some of the…

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Close Up with the $244,0000 Zenith Academy Christophe Columb Tribute to the Rolling Stones Watch (and Mick Jagger)

 |  November 16th, 2016

Recently I had the extraordinary experience – thanks to Zenith Watches – of attending a Rolling Stones concert in Las Vegas. Let me tell you, Mick Jagger hasn’t lost any of his swagger. Neither have guitarist Keith Richards and the other long-standing members. I highly doubt that — in the 1960’s when they formed their rock band – these guys thought they would still be playing and selling out concerts 50 years later. The fact is that the Rolling Stones…

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