Tennis and Watches: Top 5 Watch Brands that Tennis Stars Wear on their Wrists

 |  July 11th, 2016

  What a weekend in the tennis and watch worlds. At Wimbledon, Serena Williams came out victorious on the women’s side, achieving her personal goal of  22 grand slam titles (and matching Steffi Graf’s record). On the men’s side, Andy Murray beat out Raonic in a tense final. Many of the top tennis stars playing during Wimbledon are also  watch brand ambassadors — making it a key week for watch brands, too. Here we take a look at the five most-worn brands among Wimbledon players. Williams is an  Audemars Piguet brand ambassador who wears her watch during play — a rare thing to do. Last week the brand launched a social media ad campaign in her honor. You can read all…

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Audemars Piguet Launches Campaign around Brand Ambassador, Serena Williams, at Wimbledon (video)

 |  July 5th, 2016

With Wimbledon in full swing,  just past the half-way mark, it’s time to take a look at what’s going on in London. Today take a look at  tennis star Serena Williams — also a brand ambassador for Audemars Piguet. She continues her grass-court pursuit to defend the crown she won last year. If she can keep her cool — let’s face it, she lost it a few times already (complaining about playing conditions after rain and petulantly throwing her racket after one match) — and make it to the win, this would be become her 22nd title (equaling the record held by Steffi Graff). According to Audemars Piguet in a release issued today, Williams embodies the brand’s  philosophy “To break the rules,…

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Audemars Piguet Royal Oak Offshore Diver Chronographs Bring Color to Your Dive (video, original pics, prices)

 |  April 29th, 2016

This year at SIHH 2016, we heard a lot of oohs and ahhs when Audemars Piguet unveiled its newest boldly colored Royal Oak Offshore Diver Chronographs watches. That’s because these dive watches –in stores now_- are all about bright colors and brilliant performance.  The new Diver Chronographs are offered with either bright blue, tangerine, lemon yellow and lime green  matching rubber straps and  Mega Tapisserie dial. The 42mm stainless steel watches — retailing at a cool $27,900 — are water resistant to 300 meters and house the automatic caliber 3124/3841.  They offer an internal rotating dive bezel and feature a 30-minute chronograph register as well as sub seconds. I mean, there is no other way to say this: these watches pack a great…

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Audemars Piguet Brand Ambassador Danny Willett Wins The Masters 2016

 |  April 10th, 2016

In Augusta, GA, today — the famed green jacked was donned by Audemars Piguet brand ambassador Danny Willett. The epitome of self control,  Willett was picked up by Audemars Piguet as  brand ambassador in summer 2015, and is a symbol of fine British golfing — having won his first tournament on the European Tour in 2012. He has since captured titles at several challenges (including Dubai earlier this year). Today’s win moves him to No. 9 in the world. he is also the first English player to don the green jacket since Nick Faldo’s win ten years ago in 1996. Danny Willett joins the Audemars Piguet golf ambassadors Dream Team, which includes  Keegan Bradley, Darren Clarke, Victor  Ian Poulter, Henrik Stenson, Lee…

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Behind the Scenes with the Audemars Piguet Royal Oak Concept Supersonnerie (prices/pics)

 |  February 9th, 2016

By Gordon Henderson and Roberta Naas Two incredible things happened at the SIHH 201 as it relates to Audemars Piguet. One of them, we will write about soon enough, but the other revolves around the  Royal Oak Concept Supersonnerie. Let’s start by saying that “Supersonnerie” is an understatement. I was sitting in a small room, while someone had the watch about 25 feet away, down the hall way. He demonstrated the tone and i could hear it, pardon the pun, clear as a bell where i was sitting. I heard the crystal clear, melodious sound even more clearly than i have ever heard any chiming timepiece, even when in a sound booth designed to give off the largest amplitude. How…

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