Introducing the World’s First Mechanical Watch Built for MotorSports: Audemars Piguet Royal Oak Laptimer Michael Schumacher

 |  May 20th, 2015

It has been five years in the making. The concept was the brainchild of legendary racecar driver Michael Schumacher. Now, Audemars Piguet introduces a world’s first in mechanical timepieces: the Royal Oak Laptimer Michael Schumacher. First unveiled to the world at a press event held today at Corinna Schumacher’s CS Ranch in Givrins, Switzerland, the near-quarter-of-a-million-dollar watch is one of the most complicated mechanical chronographs yet to be built. It is the first of its kind, and represents the first time this family-owned business built a movement at the wishes of a brand ambassador. The all-new Royal Oak Concept Laptimer Michael Schumacher watch – a world’s first — offers consecutive lap timing with alternating flyback functions designed for continuous use.…

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Affordable Watches: The Victorinox Swiss Army I.N.O.X. Watch will have You Seeing Red

 |  May 20th, 2015

  Victorinox Swiss Army is a brand that’s globally known to create dependable, durable and essential products to accompany life’s everyday challenges. Specifically known for the creation of the iconic Swiss Army knife, Victorinox prides itself in creating versatile products that can last for ages. In celebration of its 130th anniversary, and to honor its Swiss Army heritage of strength and resilience, the brand has released the I.N.O.X Red. And let me tell you- this is one strong timepiece. In fact, not only does it look tough, it truly is tough. Having undergone 130 strength tests, this watch can withstand temperatures from -70°F to 160°F, stand up to a minute’s time in a 2,190°F flame, and can even be driven…

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Hamilton Jewelers’ Watch Fair Offers Trips of Lifetime

 |  May 19th, 2015

If you are a watch lover and live nearby Princeton, NJ, you want to visit  Hamilton Jewelers next week.   On Friday, May 29, and Saturday May 30, this family owned business with more than 100 years of history is bringing the best of the best in watches to its Nassau Street, Princeton, store for its annual “Time of Your Life” Watch fair. But that isn’t all: not only will there be great limited edition pieces on hand, and brand executives from top brands, but also Hamilton Jewelers is  giving away a host of incredible trip packages – offered by more than seven different watch brands. Trips of a lifetime with watch brands range from auto racing (thanks to Tudor and Tag Heuer) to aerobatic…

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Raymond Weil’s Maestro Frank Sinatra Limited Edition Pays Homage To One Of The Greats

 |  May 14th, 2015

Music is often a driving source of inspiration. How many times do we hear a song and be whirled away to a different moment or a different memory?  Music has a way of capturing time itself. That may well be why Raymond Weil has teamed up with Frank Sinatra Enterprise to create a timepiece reminiscent of the musical legend who has been a source of inspiration for generations. The new Raymond Weil  Maestro Frank Sinatra Limited Edition watch celebrates  the 100th anniversary of Frank’s birth date, December 12th, 1915. The design concept:  classic looking to accurately reflect the style of Frank himself.  Its 39.5mm case is crafted of polished steel and contains a mechanical self-winding movement, complete with 26 jewels and a 38-hour power reserve. The three-hands watch…

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Affordable Watches: Fly the Skies with Hamilton and National Geographic for Daring Adventure (video)

 |  May 13th, 2015

With the world moving so fast around us, we quickly take for granted  all of the things that allow us to move so fast and stay so connected.  This April, National Geographic Studios released its documentary, “Living in the Age of Airplanes,” which depicts the rich history and rapid growth behind aviation and the industry that it has become. Hamilton, long-time creator of aviation timepieces, is a prime supporter of the National Geographic film, for which you can watch the trailer below. Since 1919, Hamilton Watches has been abundantly affiliated with both the aircraft and Hollywood film industry. As the official timekeeping sponsor of a multitude of aviation events, including the Free Flight World Masters Tour and the Rome International Airshow, Hamilton…

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