The Day Before Christmas

santa-time‘Twas the day before Christmas, when all through the watch world,
Not a watchmaker was stirring, no machines whirled;

The tools were all placed on the benches with care,
In hopes that St. Nicholas soon would be there;
The collectors were nestled all snug in their beds,
While visions of tourbillons danced in their heads;

Most writers were laying their pens to rest,
Some bloggers still commenting;  I’m doing my best,
Sitting at the computer, my thinking cap on,
For me, thoughts of a long winter’s nap are gone.

Then out on the lawn there arose quite a clatter,
I sprang from my chair to see what was the matter.
Away to the window I flew like a flash,
What was interrupting my thoughts with such dash!

The wind was whipping but thankfully no snow
My lighted reindeer blown over again – Oh No!
When, nothing else to my wondering eyes did appear,
No miniature sleigh, or eight tiny reindeer,
No a little old driver, so lively and quick,
I returned to my writing and forgot about St. Nick.

Although it is Christmas Eve Day
I must still  post away.
Shall I write of watch news, of products, of time?
Or shall I tell readers of new technology so sublime?
I thought of the brands and all they create –
Of master thinkers and how they innovate.
I thought of the watchmakers who craft with perfection –
Their main idea — cutting-edge new direction.

Should I write of the thinkers, the doers, the leaders?
Should I write of their products, their causes, their readers?
Oh, the pace in the watch world as rapid as ever,
I can’t miss a beat in this social-media endeavor.
And as I strived to conceive of the perfect feature for the day,
Somehow the hours whiled away.
With my passion for watches lighting my way,
I somehow forgot it was Christmas Eve Day.

But then I was jolted by my kids and my dogs
“Stop writing, now. No one’s reading the blogs!”
So I close the computer, and bid my adieu
And end with a very Merry Christmas to you.

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