If you were lucky enough to be in New York today, it was a wonderful sight. Ferrari hosted a rally from New York’s Battery Park to Bridgehampton on the East End of Long Island to mark the close of Bridghampton Polo. More than 60 models of this grand Italian performance car joined the Tributo Ferrari, including an F40, 275 GT Series 1 Cabriolet and Dino 246.
Swiss watch brand Hublot participates in the event through a series of campaigns such as digital billboards lining the roadway. The images depict Hublot’s Big Bang Ferrari Carbon Red Magic and MP-05 LaFerrari that was unveiled earlier this year. The event will also raise funds for the charity New York Cares, a program which partners with organizations, identifies their needs, creates projects to bridge the gaps, recruits, trains and deploys reams of volunteers to make a difference.